CE Week kicked off last week with a Research Summit where the Consumer Electronics Association’s (CEA) market research experts presented the latest market data, along with their assessment of its meaning – and their prognostications for the future. In past years, this was a presentation that was included as part of the Line Show – now it has been split off as a separate day-long event including not only raw data, but various discussion panels as well.
Consumer Trends
Gibson and Onkyo Go Wireless
The Wireless Speaker and Audio Association (WiSA) announced on Tuesday that it has signed up several new members and a couple caught our eye – Gibson Guitar Corp. (now Gibson Brands) and Onkyo Corporation. Also joining the organization are loudspeaker manufacturer Dali and Australian distributor Amber Technology who markets a line of speakers called Accent Digital.
Who is the WiSA and why would Onkyo and Gibson join? See more below… [Read more…] about Gibson and Onkyo Go Wireless
Strata-gee.com’s Ted Green Featured in Consumer Website Article on Home Automation
MyMove.com, a website and blog dedicated to any and all issues surrounding a homeowner’s moving, this week posted an article on home automation that featured three industry experts – Delia Hansen, Marketing Solutions Manager at Crestron; Michael Braithwaite, Chief Strategy Officer for ClearOne, manufacturer of the NetStream DigiLinx home control system; and Strata-gee.com’s very own Ted Green. Written by Dawn Allcot – principal of Allcot Media, the post was titled Whole-Home Automation: Convenience, Savings and Sustainability.
How did this story approach home automation…and what did Ted tell them? See more below… [Read more…] about Strata-gee.com’s Ted Green Featured in Consumer Website Article on Home Automation
Hey Consumers! How’s Your Holiday Shopping Going?
Reuters/Ipsos published a new poll seeking to answer the question of how holiday shoppers are progressing with their gift buying. After all, there’s less than 20 days left until Christmas – surely shoppers took advantage of the early Black Friday specials to get all of their gift shopping done at great prices…right?
See below to find out where shoppers REALLY stand…you may be surprised… [Read more…] about Hey Consumers! How’s Your Holiday Shopping Going?
Where Do Consumers Prefer to See Advertisements?
Think you know how the typical consumer – if there is such a thing – feels about advertising in our new digitally-enhanced world? You just might be surprised! For example, in today’s increasingly digital world…marketers are devoting more dollars to digital media such as websites, email marketing, paid search marketing, social media marketing, and more.
But how does traditional print and broadcast media fit into our new digital marketing world?… [Read more…] about Where Do Consumers Prefer to See Advertisements?
Consumer Reports Picks Top Ten Electronics of 2012; Their Choices May Surprise You
Consumer Reports, that venerable organization known for torture testing products, ranking their results, and offering advice to consumers on how to pick the right product for them, announced on Thursday their picks for the Top Ten Electronics products for 2012. The list of their picks will appear in the December issue which is its Annual Electronics Issue.
The company said it tested over 600 products for their December issue, but “only ten standout products made the short list for performance and innovation.”
What electronics did they pick? See more below… [Read more…] about Consumer Reports Picks Top Ten Electronics of 2012; Their Choices May Surprise You
Consumer Confidence Rises Again; Now at 4-Year High
Looking for more “green shoots” of economic recovery? The Conference Board released the latest data from their Consumer Confidence Index showing another monthly increase (it increased in September as well) in the overall level of confidence that consumers have in the economy. The Index’s reading for October was 72.2, a significant uptick from September’s level of 68.4, which was up over August.
Still not sure this is a positive indicator? See more below… [Read more…] about Consumer Confidence Rises Again; Now at 4-Year High
New Research Quantifies Impact of ‘Showrooming’
New research released today from Harris Interactive, conducted on behalf of CouponCabin.com, provides a sobering look at how prevalent the practice of showrooming is among smartphone- and tablet-owning retail shoppers. Showrooming is where retail shoppers use their smartphone or tablet to look up lower prices on items they see in the retail showroom to purchase later from an online merchant.
According to the survey, more than 43% of smartphone and tablet owning consumers admit to showrooming. This figure, alarmingly close to 50%, is likely to be much higher than many industry observers would have expected.
But the survey didn’t stop there… [Read more…] about New Research Quantifies Impact of ‘Showrooming’
Japan Moves to Set Worldwide Standard for Residential Energy Storage
At last month’s CEDIA Expo in Indianapolis, we learned about – and reported on – a new venture by industry stalwart Joe Piccirilli to sell a residential energy storage hub under the Rosewater Energy Group brand. Their hub uses rechargeable batteries to store energy from the power grid, or from renewable sources (i.e. solar panels, wind turbines), or even from a back-up generator to condition the energy and power your home.
Now news comes out of Asia that Japanese industry, in conjunction with the Japanese government, is preparing a proposal for the International Electrotechnical Commission (IEC) to set international standards for the fledgling residential storage industry.
Why is Japan focusing on residential energy storage? Read below to see why… [Read more…] about Japan Moves to Set Worldwide Standard for Residential Energy Storage
NEC & Partners Launch Program to Drive Adoption of Residential Energy Storage
It seems that a great green wave is sweeping over Japan as the government and several businesses partner to drive adoption of, and set standards for, the residential energy storage (RES) system business. In a separate post, we reported on a story out of Japan of an effort by Toshiba, Hitachi, and the Japanese government to persuade the IEC, an international standards setting commission, to set an international standard for RES systems based on their proposal.
And on the same day that this was reported, separately the NEC Corp. announced that they have partnered with Orix Corp. to roll-out a national program (in the domestic Japan market) to lease NEC residential energy storage systems to consumers. Although these systems are not new, they have struggled to grow their share of the market – largely because the systems tend to be expensive.
