Gibson Brands Takes Control of Onkyo Corp.

BREAKING NEWS In a filing with Japan’s JASDAQ stock exchange, Onkyo revealed this week that at the end of June, major investor Gibson Brands became the largest shareholder for the first time since its relationship with the Osaka-based manufacturer of … Continue reading

Integra Moves Into Distribution, Eliminating a Key Selling Point

This week we learned that Onkyo and Integra products would now be sold through AVAD, a distributor of custom integration products in the U.S. that is in the middle of changing its business model. Interestingly, this announcement came from AVAD, … Continue reading

Onkyo Internally Announces Major Sales Structure Reorganization

BREAKING NEWS Four Major Brands to be Consolidated into Two Divisions In a national conference call with sales reps yesterday, Onkyo announced a major restructuring of their sales organization. This overhaul involves consolidating their four major brands – Onkyo, Integra, … Continue reading

A Deeper Dive into the World of Dolby Atmos; Is This Audio’s 3D?

GUEST POST Is Dolby’s new Atmos format the next frontier in surround sound processing? Or will it merit a repeat of Paul Klipsch’s famous line: “Ho, hum, another breakthrough”? You’d certainly think the former after prowling the aisles at the … Continue reading

Niche Speaker Manufacturer Cabasse Appoints Integra as U.S. Distributor

In a brief announcement today, Cabasse – a French loudspeaker manufacturer with a small niche following here in the U.S. – announced that it has appointed electronics brand Integra as its “exclusive” distributor for the United States. This new relationship … Continue reading

Gibson Brands Goes ‘Back to the Future’ to Celebrate 120 Years

Gibson Brands took advantage of the Consumer Electronics Show in Las Vegas to make a bit of a show of their own to celebrate 120 years in business. The company, which serves up 23 different brands of musical instruments, professional … Continue reading

Onkyo & Gibson CEO’s Give the ALERT the Inside Scoop on their New Partnership

Gibson Guitar Becomes Exclusive U.S. Distributor of Onkyo & Integra Brands <January 18, 2012> As one of a select (and very small) group of reporters invited to a hastily-arranged private audience with the CEO’s of both Gibson Guitar Corp. and … Continue reading