Strategy in TECH...
Bowers & Wilkins (B&W) announced today that they have partnered with Chinese laser projector brand Formovie to create an all-in-one solution that redefines home-theater-in-a-box. The partners are creating a dynamic combination of ultra-short throw high quality laser projector with loudspeakers built-in for a compact total A/V solution.
Major industry player Sound United is on the cusp of launching its first-ever virtual event called, appropriately enough, “Inside Sound United” (ISU). Coming November 9-12, 2021 to a computer near you, this highly immersive 4-day virtual event will be chock full of useful content and allow integrators to experience a side of the company not usually seen.
Bowers & Wilkins (B&W) continues to launch new products without missing a beat since they became part of Sound United a little over a year ago. And those products span the range from their revered high-end 800 Series Diamond models to now, a refresh of their Zeppelin speaker system that the company describes as “a complete stereo system in one component.”
Bowers & Wilkins (B&W) announced today that they have partnered with BMW as the audio system provider for their new luxury electric SAV (sports activity vehicle)…the eagerly anticipated iX. The company says that engineers from both of the partners worked closely together to develop an audio experience that “feels as though you are there with the artist in the studio” – or what B&W likes to call “true sound.”
Bowers and Wilkins (B&W) and the famed Abbey Road Studios announced this week that they have formed a new collaboration to further advance the state-of-the-art for in-car entertainment. The two companies have worked together for years with Abbey Road studios using B&W speakers for monitors in their studios. Now the partners will extend their relationship in the furtherance of this new venture.
Moody’s Investors Service, one of the top credit rating agencies in the world, said this month that DEI Sales, Inc., dba Sound United, has been assigned a credit rating of B2 and a probability of default rating of B2-PD. In addition to this, they are assigning another B2 rating to Sound United’s proposed $380 million senior secured first lien term loan due in 2028. The forward looking “outlook” for Sound United and this rating is “stable.”
Bowers & Wilkins continues to forge new paths through the audio jungle, bringing along their trunks full of high-end ethic and high-performance sensibility to help civilize the undisciplined hoards of audio mediocrity. Now part of the Sound United family of brands, B&W hasn’t skipped a beat as they continue to address both new products and new product segments as first revealed to the press seven months ago.
Yesterday, the company launched a pair of true wireless earbuds that completely embody the company’s unique bespoke design style in both industrial design and technological innovation – meet the PI7 & PI5.
Yep, you read that right. Bowers & Wilkins (B&W) today announced that they have launched an impressive looking 16-channel distribution amplifier aimed at the custom integration channel. Long deemed by many to be the king of Hi-Fi stereo sound, the company is making a power move into a decidedly integrator mainstay category. So say “Welcome” to the new CDA-16…
Sound United, parent company to a wide range of audio lines, announced this week that it has hired Trip Randall, a former executive with sneaker & sports gear maker Nike, to be the new President of Denon. The company says this move is part of their plan to “revitalize marketing” at Denon. They also say they are looking to “boost direct-to-consumer sales” as well as several other initiatives.
EVA Automation, the now former owner of Bowers & Wilkins (B&W) dodged a bullet when late last month U.S. Bankruptcy Judge, the Honorable Hannah L. Blumenstiel, entered an order dismissing the involuntary petition for Chapter 7 bankruptcy brought against them by Top Victory Investments Limited (whose attorneys use the acronym TPV). With that decision, a forced bankruptcy was avoided. However, as court records clearly demonstrate, the company did feel some pain as a result of this filing, and according to their attorneys were in the process of conducting an orderly shut down of the business.
Not only that, but we learn much more about EVA Automation‘s relationship with Bowers & Wilkins – and their degraded circumstances based largely on the failure of their Formation wireless speaker line marketed under the B&W brand.
