Strategy in TECH...
Masimo Corp. [Nasdaq: MASI] announced on Wednesday the launch of two new earbuds under the Denon brand called PerL™ and PerL Pro™. The company says these new True Wireless earbuds feature a proprietary technology called Masimo Adaptive Acoustic Technology™ (AAT™) that optimizes the sound for each individual’s ear.
Bowers and Wilkins (B&W) announced this week the availability of upgraded Series 2 versions of two of their popular true wireless in-ear headphones – the Pi7 S2 and the Pi5 S2. In true B&W form, these new models are NOT an example of just the same old wine in a brand-new bottle. Rather, the company has made serious upgrades to the technology, performance, and capabilities compared to the original versions of these headphones making them a great choice for new buyers…and also an attractive upgrade option for owners of the original versions.
Bowers & Wilkins continues to forge new paths through the audio jungle, bringing along their trunks full of high-end ethic and high-performance sensibility to help civilize the undisciplined hoards of audio mediocrity. Now part of the Sound United family of brands, B&W hasn’t skipped a beat as they continue to address both new products and new product segments as first revealed to the press seven months ago.
Yesterday, the company launched a pair of true wireless earbuds that completely embody the company’s unique bespoke design style in both industrial design and technological innovation – meet the PI7 & PI5.
