Can your very best products get even better? Bowers & Wilkins (B&W), part of Masimo Consumer Audio (formerly Sound United), have shown consistently over the years that by applying technological refinements and special custom finishes, their models carrying the “Signature” designation deliver both performance upgrades and dramatically unique visual design. Signature models exist in a few B&W series, but it is especially noteworthy when the designation is applied to their vaunted 800 Series – as the company just announced today.
Intros 700 Series Signature Models & Rehires Past PR Agency
Bowers & Wilkins (B&W), a leading high-end specialty loudspeaker brand for 54 years, that recently zigged and zagged when it was acquired by EVA Automation and launched a whole new line of wireless multi-room audio systems, has taken steps to demonstrate its re-focus on their high-end, high-performance roots. These moves include re-hiring the company’s long time PR company and now launching new products that are true to its heritage as an undisputed leading premium brand.
Learn more about B&W’s latest moves…[Read more…] about B&W Offers New Products & Old Friends as Sign of Strategy Change
The DaVinci Group launched a new series of products at CEDIA called the Signature Series -part of their Encompass Home Theater line of products. Signature Series is a high-performance step-up system targeted for dedicated home theater installations.