No…that headline is not a question. It is a suggestion. So let me explain what I’m talking about. There are many ways I try to determine which stories that Strata-gee readers like. One tool, widely used in social media, as well as on other digital properties, is the ‘like’ button. So let me tell you about Strata-gee’s trial ‘Like’ button.
A new survey from Ipsos/Axios had lots of interesting details about how Americans are feeling at this unique juncture in time, as states begin to reopen their economy, with a commensurate rise in cases of coronavirus. As many readers may know, this is an area…consumer sentiment…that I try to keep tabs on, as 70% of the U.S. economy is based on consumer sentiment.
And one piece of this research jumped off the page and grabbed me by my throat – 8 out of every 10 Americans worry about a second wave of the coronavirus (COVID-19).
See how consumers feel about COVID-19 now[Read more…] about Facing COVID-19 Fears: Eight Out of Ten Americans Fear a Second Wave
Wow, surprising numbers from a new research report from Parks Associates shows that control system adoption jumped a full 38% in 2019 as compared to 2018. That’s a really big jump in a really short period of time.
See more from this latest Parks Associates research…[Read more…] about New Research Shows Home Control System Adoption Jumps 38% in Just One Year
Now completed, Strata-gee’s COVID-19 Impact on Tech II Survey is a follow-up study to Strata-gee’s original survey, COVID-19 Impact on Tech. If you haven’t read those original results yet, I would suggest you start there by clicking on this link as it will add context to the follow-up survey discussed here. And this time we learn that things have definitely changed in just five short weeks. In a nutshell, survey respondents report that the impact of COVID-19 this time around is much greater than in March.
See more of what the Strata-gee COVID-19 Impact on Tech Survey is telling us…[Read more…] about Strata-gee’s COVID-19 Impact on Tech II Survey: What a Difference a Month Makes!
COVID-19 Recession: Will Rebound be a V…U…or W?
The Coronavirus pandemic has hit America big time. With a head-spinning swiftness, the epidemic swept across the country with ruthless efficiency – first impacting densely populated urban areas (NYC, LA, Chicago), then spreading its tentacles throughout more sparsely populated regions of the country. It has extracted a devastating human toll, striking fear in the hearts of consumers, and brought a once bustling economy to a screeching halt…plunging it into recession.
We have never seen anything quite like this and for business owners and managers…we are truly in uncharted territory. With almost 85% of all Americans now subject to some form of Shelter-In-Place or Stay-At-Home order, everything except essential services, such as grocery stores and pharmacies, has been closed down – and most companies have seen their sales disappear. Will a fearful consumer complicate our recovery from this recession?
See more on what kind of rebound to expect…[Read more…] about Fear Factor: Consumers’ Fear Suggests a Slow Recovery from Recession
Nearly 90% of Consumers Expect a Recession Because of COVID-19
New research conducted this month shows another major impact of COVID-19 Coronavirus – the crash of consumer sentiment. A statistically significant survey of a representative sample of all Americans has reached concerning conclusions about consumer sentiment now and likely to prevail for months after the COVID-19 crisis passes.
See how COVID-19 has impacted consumer sentiment…[Read more…] about New Study: Another Impact of COVID-19 – the Crash of Consumer Sentiment
Two new research reports from two different research groups came to basically the same conclusion – smart speakers (and IoT devices) show no signs of slowing down with eye-popping growth rates in just the last two years. One of the researchers, Comscore, is calling the trend, “The Smart Speaker Frenzy.”
See the latest smart speaker & IoT data…[Read more…] about Growth of Smart Speakers & IoT a ‘Frenzy,’ Says New Reports
You knew they were big, but you didn’t know just how big streaming innovator (and leader) Netflix really was…until now. In a bid to prove to investors they have what it takes to stave off a whole new class of streaming competitors, Netflix released some detailed numbers on their global subscription base that has Wall Street really buzzing.
See what Netflix has revealed to investors…[Read more…] about In a Surprise Reveal, Netflix Shows Investors Its Huge Advantage Over New Streaming Competitors
A new poll from Gallup suggests that consumers are in the mood to spend – and spend generously – at the upcoming holiday season. How much will they spend? What percentage of Americans say they’ll spend less? Or more? Read below to see the results of this surprising poll…
Gallup’s poll suggests a couple of consumer spending records coming…[Read more…] about As Recession Fears Recede, Consumers are in the Mood to Spend Big This Holiday Season
Toshiba Corp. announced this week that it has launched a large consortium of more than 100 companies in Japan for the purpose of creating new services and products to attack and drive the growth of the Internet of Things (IoT) market. Consortium participants are companies of varying size and capabilities that cover the entire spectrum of the market.