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You are here: Home / Archives for Research

Research

Massive Population Shifts Coming; India to Overtake China in 2023

July 15, 2022 by Ted Leave a Comment

This month, the United Nations released its report on the latest global population trends and it delivered quite a few surprises…and even a bit of a shock. The data shows that major population shifts are coming…and coming soon. First, in a bit of a surprise, we learn that by November 15 of this year, the world population will total 8 billion people. The U.N. says that, in the world we hope to build, that population number will represent “8 billion opportunities to lead dignified and fulfilled lives.” But it also represents 8 billion reasons to remember “our shared responsibility to care for our planet.”

And, in a bit of a shock, we learn that by next year, China will be replaced as the most populous nation in the world by India, whose rate of population growth supersedes China’s. Surprised?

Learn more on the population shifts around the globe

[Read more…] about Massive Population Shifts Coming; India to Overtake China in 2023

Filed Under: Asian Connection, Consumer Trends, Gov't/Politics, Health, News, People, Research Tagged With: global, population, population growth

New Smart Audio Report Shows Voice Tech is Growing, but Rate Slows

June 22, 2022 by Ted Leave a Comment

cover page of the smart audio report

In the latest research on the smart audio market, analysts see clear progress in the expansion of voice technology both in terms of the growing number of devices containing it, and the expanding uses to which voice control is being used. While much of the results of this latest survey are specific to smart speakers, this version goes well beyond that to looking at voice in all sorts of devices.

See all the latest on the growth of Smart Audio

[Read more…] about New Smart Audio Report Shows Voice Tech is Growing, but Rate Slows

Filed Under: Marketing, Media, News, Research, Tech Trends, Technology Tagged With: Edison Research, NPR, smart speakers, voice control

New CEDIA Market Study Offers Useful Data with Some Interesting Twists

April 6, 2022 by Ted Leave a Comment

title slide from CEDIA market study

For the first time in quite a while, CEDIA released the results of a new market study that helped to illuminate where the market is at today. There were, as usual, some significant surprises presented – perhaps the first was an interesting change in methodology that may perhaps serve to deliver a clearer view of key market data.

See what I found in this latest CEDIA market study…

[Read more…] about New CEDIA Market Study Offers Useful Data with Some Interesting Twists

Filed Under: Associations, Industry Trends, News, Research, Statistics, Survey Tagged With: CEDIA

Biden Administration Announces Major Supply Chain Mining Initiative

February 24, 2022 by Ted Leave a Comment

The Salton Sea is believed to hold essential minerals needed to boost the supply chain
The Salton Sea in California is believed to be a site rich in essential minerals [Photo: Gabriella Angotti-Jones for The New York Times]

Boosting Local Supply of Essential Minerals

The Biden Administration announced on Tuesday a comprehensive public/private mining initiative that is designed to boost the local supply of essential minerals. These minerals are required in a wide range of strategic products and the administration’s new programs will achieve several goals: they will use new technology to boost the mining of the minerals in new areas of the country, create a large number of good-paying American jobs, and reduce our reliance on China. What looks to be a savvy program, this new initiative partners with key American companies to improve the U.S.’s supply chain structure in order to make it more robust to “build a future that’s made in America.”

See more on the Administration’s plan to improve the supply chain

[Read more…] about Biden Administration Announces Major Supply Chain Mining Initiative

Filed Under: Gov't/Politics, Management, News, Research, Strategy, supply chain, Technology Tagged With: Biden Administration, electric cars, essential minerals, President Biden, President Joseph R. Biden

Leaked Internal Amazon Docs Show Users Quickly Tire of Smart Speakers

January 27, 2022 by Ted 3 Comments

Amazon products

End of the Smart Speaker Era?

Amazon is widely credited with having created the entire smart speaker category with their Alexa voice-controlled Echo smart speaker and other products. The company has sold millions of them since their introduction in 2015, especially at often insane sale prices during the holiday selling season. But Bloomberg Businessweek has come into possession of leaked internal Amazon documents that paint a portrait of a category that appears to be in serious trouble, principally because it fails – often miserably – to retain consumer interest.

And, the documents show, not only do consumers lose their interest…they lose it quickly.

See more on smart speaker problems identified in Amazon internal docs

[Read more…] about Leaked Internal Amazon Docs Show Users Quickly Tire of Smart Speakers

Filed Under: Brands, News, Products, Research, Technology Tagged With: Alexa, Amazon, smart speaker, voice command, voice control, voice user interface

CTA Says These are the Top Tech Trends; Do You Agree with Their Picks?

January 6, 2022 by Ted Leave a Comment

Steve Koenig, VP of Research for the CTA at CES 2022

On Monday evening (January 3, 2022), as part of their festivities kicking off the 2022 edition of the Consumer Electronics Show (CES), Vice President of Research for the Consumer Technology Association (CTA) Steve Koenig shared what the association believes to be some of the top trends in Tech today. Saying, “…we’ve witnessed an abundance of innovation across this whole season and certainly over the past year…”

See what the CTA says are the top Tech trends at CES

[Read more…] about CTA Says These are the Top Tech Trends; Do You Agree with Their Picks?

Filed Under: Associations, Industry Trends, Marketing, News, Products, Research, Shows & Events, Tech Trends, Technology Tagged With: CES, Consumer Electronics Show, Consumer Technology Association, CTA, Steve Koenig

Branding Lesson: Surprise Kit Kat Tweet Praises Twix; What Happens Next?

December 8, 2021 by Ted Leave a Comment

Nestle Kit Kat logo used as part of a branding study

The conventional wisdom of branding says that you never mention your competitors in your marketing – it only serves to promote them. Less professional companies have sales and marketing teams that go one step further by publicly or privately criticizing their competitors!

Which is better? Complement or criticize your competitors? New research holds what might be a surprising answer!

Should you be naughty or nice to competitors? Read on…

[Read more…] about Branding Lesson: Surprise Kit Kat Tweet Praises Twix; What Happens Next?

Filed Under: Brands, Marketing, Research, Strategy Tagged With: branding, Kit Kat, Twix

Inflation Impact: November Consumer Sentiment Drops to 10-Year Low

November 15, 2021 by Ted Leave a Comment

Logo for Index of consumer sentiment from the University of Michigan

In spite of the fact that the economy is continuing to grow as it powers away from the days of COVID shutdowns, a preliminary November reading of consumer sentiment shows a dramatic drop to a 10-year low, as consumers fret about growing inflation. While economists have long warned that transitory inflation would be a temporary part of our overall economic recovery, consumers are clearly concerned that this inflation may be hanging around for a while and it is already crimping their lifestyle.

Learn what the University of Michigan chief economist had to say about this result

[Read more…] about Inflation Impact: November Consumer Sentiment Drops to 10-Year Low

Filed Under: Consumer Trends, Economic Trends, News, Research, Survey Tagged With: consumer sentiment, Index of Consumer Sentiment, University of Michigan

Majority of All Companies Raised Wages in Q3; Will Do It Again This Quarter

October 26, 2021 by Ted Leave a Comment

Photo of happy employees

In a survey by the National Association of Business Economists, a strong majority of all businesses – fully 58% – reported that they raised the wages they paid to employees in the third quarter, as reported by AXIOS. Nearly the same number say they will raise wages yet again in the coming months. While the news has some positive elements, especially for workers (like the smiling employees above), it definitely has some economists worried.

See more on rising employee wages

[Read more…] about Majority of All Companies Raised Wages in Q3; Will Do It Again This Quarter

Filed Under: Economic Trends, News, Research, Survey Tagged With: COVID-19, employment, inflation, wages

US Consumer Media Usage Hits All-Time High in 2020; What Happens Now?

June 8, 2021 by Ted 1 Comment

Consumers media usage - Watching TV

Whether you are a manufacturer designing tech gear for the residential market, or an integrator designing systems for your client’s homes, it can be helpful to better understand how they wish to use the gear or systems to consume media content. New statistical research shows that – no surprise – the average daily time U.S. consumers spent consuming media hit an all-time high in 2020…the year of COVID-19. You probably already knew this fact or at least suspected it to be the case. Now the data is in and between digital media and traditional media, the average consumption moved up by almost an extra hour a day.

But what you likely don’t know is – which specific media category saw increased use, which specific media category saw decreased use? And, most importantly, what happens now?

See the latest data forecasting of consumer media consumption…

[Read more…] about US Consumer Media Usage Hits All-Time High in 2020; What Happens Now?

Filed Under: Consumer Trends, Media, News, Research, Statistics Tagged With: media

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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