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We live in a time rich in options for ways to connect with and consume content. If I asked you to pick which source was the number one method that adults aged 18 and older use to consume content today, … Continue reading
Category Archives: Consumer Trends
Stunning Reversal for Once-Loved FANG Brand Facebook finds themselves square in the middle of a political and public relations fire storm, as news of the firms connection to Cambridge Analytica and the harvesting of the personal data on at least … Continue reading
Survey Shows Concern about Smart Device Security is Global New research from Irdeto, a digital platform security firm, shows that a wide majority of consumers around the world are deeply concerned about the security of IoT (Internet of Things) devices. … Continue reading
Unless you live under a rock, you most likely have heard about Amazon Go, the experimental grocery store that uses technology to allow shoppers to bypass the checkout counter and simply walk out the door with their purchases. Within minutes … Continue reading
Let me see if I can get your attention right now: 76% of all U.S. consumers purchased a product they first discovered in a social media post. Let that sink in for a minute…digest it a little. Now WAKE UP! … Continue reading
For years now, the single greatest driving force behind the entire consumer electronics industry has been the vibrant, forceful growth in sales of television sets. Now, in a surprising new report, we learn that American consumers are beginning to wean … Continue reading
In a newly released study of consumer shopping trends, which like many others is very favorable to online shopping, analysts are discovering surprising data favoring brick-and-mortar retailers. Even more surprising, the study results indicate a resurgence in a preference to … Continue reading
Lennar Corporation, one of the nation’s largest builders of homes, announced today the world’s first Wi-Fi Certified home designs featuring home automation built-in and voice control by Amazon Alexa. The company says this new program is part of its Everything’s … Continue reading
The TV Set is Losing Its Position as Top Entertainment Device In an amazingly swift, one-year shift in consumer preferences, a new survey says that most consumers would rather watch TV programming on a computer than on a TV. Just … Continue reading
New research results released this week on the smart home market were wildly bullish on the recent impressive growth of the segment, as well as the continuing prospects for growth in the future. The survey, sponsored by PlumChoice, Inc (a … Continue reading