New Poll Shows Consumer Mood is Mixed

Fully 70% of the U.S. economy is based on consumer spending, so economic and market pros watch moves in consumer sentiment closely…and so do I. In a new poll from research expert Gallup, we find consumer sentiment mixed – curiously … Continue reading

Exciting New Study: We are in an Audio Resurgence!

We live in a time rich in options for ways to connect with and consume content. If I asked you to pick which source was the number one method that adults aged 18 and older use to consume content today, … Continue reading

Why Consumers Don’t Like to Shop at Retail Anymore

New research into what frustrates consumers when shopping in a retail store may give us a clue as to why brick-and-mortar retail is struggling – while online retailers are growing. Market research firm Capgemini asked consumers what they thought was … Continue reading

Houzz Smart Home Study Results Offer Some Surprises

Security & Thermostats are Top Smart Home Priorities Being the marketers that we are, when we heard that Houzz was going to present the results of their first ever Smart Home Trends Study at CEDIA 2016, well we put that … Continue reading

Hey Consumers! How’s Your Holiday Shopping Going?

Reuters/Ipsos published a new poll seeking to answer the question of how holiday shoppers are progressing with their gift buying. After all, there’s less than 20 days left until Christmas – surely shoppers took advantage of the early Black Friday … Continue reading

Don’t Worry About the Top 1% or the Bottom 99% – Worry About the Middle 60%

A new report from the Federal Reserve Board shines the light on why the economic recovery is so anemic – middle income families got hit the hardest in the recent financial industry collapse in 2007-2010. And with an economy that … Continue reading