Strategy in TECH...
A new poll shows that the latest flare-up of COVID-19 – which is generating infections, hospitalizations, and deaths at a rate that exceeds those of the worst of readings from this last Spring – are causing an outbreak of another type…anxiety and dread amongst consumers. This sobering data suggests that an increase in anxiety in consumers could result in stalling our economic recovery.
Now completed, Strata-gee’s COVID-19 Impact on Tech II Survey is a follow-up study to Strata-gee’s original survey, COVID-19 Impact on Tech. If you haven’t read those original results yet, I would suggest you start there by clicking on this link as it will add context to the follow-up survey discussed here. And this time we learn that things have definitely changed in just five short weeks. In a nutshell, survey respondents report that the impact of COVID-19 this time around is much greater than in March.
This week, Strata-gee launched a survey designed to get a sense of the level of impact on Tech businesses by the coronavirus COVID-19 pandemic now sweeping across the United States and the globe. Thinking that the timing of this survey was very early in the spread of the epidemic and likely to reveal a calm baseline reading, respondents surprised us with results that are fairly dramatic and showed that many are already feeling the impact.
On Monday, all Strata-gee SYNCH subscribers received an invitation to participate in a survey from me titled COVID-19 Impact on Tech. I am seeking your help in better understanding the impact of this strange new normal of pandemic propagation in which we all find ourselves trapped. Many of you immediately responded and I thank you so much for that. But more responses are needed…
A new poll from Gallup suggests that consumers are in the mood to spend – and spend generously – at the upcoming holiday season. How much will they spend? What percentage of Americans say they’ll spend less? Or more? Read below to see the results of this surprising poll…
There are a lot of people excited about facial recognition, but so far the most aggressive experimenters (aside from law enforcement) have been marketers. This is especially true of retailers who see a lot of opportunity to exploit the technology to enhance in-store experiences, conduct research, or to stop shoplifters. Yet new polls show that consumers are truly creeped out by facial recognition, and privacy groups, consumer advocates, and even some regulators are coming out against it the technology.
New data from multiple sources are increasing economists concerns of an economic downturn within the next two years – perhaps even later this year. The latest readings on consumer confidence/sentiment and existing home sales show sharp downturns, sparking new debates on the real health of the economy.
Fully 70% of the U.S. economy is based on consumer spending, so economic and market pros watch moves in consumer sentiment closely…and so do I. In a new poll from research expert Gallup, we find consumer sentiment mixed – curiously so, considering how strong the economy seems to be at the moment.
A smart speaker that argues like family…virtual assistant devices that understand your mood at any moment you wish to speak with and use them – budding futurists are predicting these 2019 consumer technology trends and more as part of a new report from Ericsson’s ConsumerLab consumer research division. The new report, logically titled the 10 Hot Consumer Trends 2019 is based on the insights and predictions of 5, 097 global advanced internet users in metro markets that demographically represent nearly 34 million early technology adopters.
New research put out by the National Association of Realtors looks at the impact of technology on the real estate market. In particular, the study, called Real Estate in a Digital Age, contemplated how technology has impacted the buying process – and how different generations of buyers use technology when looking for a home.
