Strategy in TECH...
The Consumer Electronics Show – CES 2021 – opened this week with great fanfare, but no long taxi lines, no crowded booths, and no glitzy hands-on displays. That’s because this year, CES is virtual – or as the CTA (Consumer Technology Association) likes to put it, it is “all digital.”
Can they pull it off?
Who says the mainstream media has abandoned CES? No less than the venerable Forbes.com ran a feature story that noted an enthusiastic crowd gathered around a booth offering a dynamic presentation on an amazing new technology…a ‘smart’ potato. No, this is NOT a spoof by The Onion – it is real. Yes, the booth and young man promoting the smart potato was a stunt…but the article from Forbes about it is real.
For many, many years the Consumer Electronics Show (CES) – an exposition hosted by the Consumer Technology Association (CTA) – was a huge part of the technology industry. In many ways, it was virtually the embodiment of tech – you HAD to go there to discover the latest products that were being shown to buyers so they could get their orders placed in time for the prime selling season starting in the fall of that year.
The Consumer Technology Association (CTA) is pulling no punches when it comes to the latest revised tariff schedule being implemented by the Trump administration. The recently revised tariff schedule, which started a new round of tariffs just days ago on September 1st, with a second round scheduled to hit on December 15th means pain and uncertainty moving forward according to the CTA.
CES 2019 is over the hump, closing tomorrow. But the top tech stories are pretty big and pretty clearly defined – and will be quite exciting, when they appear…someday. The top tech stories include – LG’s rollable, bendable OLED displays, Artificial Intelligence (AI), 5G – the next generation wireless tech, 8K TVs, autonomous vehicles – both car and motorcycle, and Apple & Siri strike back.
As usual, 2019 kicks off in January with CES 2019 as the first event of the year. CES is the largest show in technology, showing a wide array of new technology products both real and unreal. An event that has steadily declined in significance for those of us in custom and commercial integration – in the past, CES illuminated brightly what was to come in tech that year. Now? Not so much…
A new survey conducted by the CTA just this past September shows what tech products consumers are planning to buy to give as gifts for under the Christmas tree this year. And yes, we find the order of priority of some of these items very interesting.
The Consumer Technology Association (CTA) announced this week that at its upcoming Consumer Electronics Show (CES) in January 2018 in Las Vegas, there will be a new area of focus on Smart City technologies. The group plans both a dedicated display space featuring the technologies of Smart Cities, as well as a full schedule of related conference programming.
In a very bullish release from the Consumer Technology Association (CTA), the organization predicts that nearly half of all consumers in America (47%) will buy a technology product during Black Friday week, based on a newly completed survey. That result means 116 million Americans will buy tech – ten percent more than last year.
