A News Story and a Metaphor CTA’s marketing message for the Consumer Electronics Show (CES) this year was “Whoa!” While this is a reference to surprising innovations, it now appears that the biggest Whoa! to emerge from CES was a … Continue reading
Sometimes making no impression is the way to make the biggest impression of all! Massachusetts-based ClearView® Audio (www.clearviewaudio.com/) launched an innovative transparent music system at CES 2014 and is enjoying a great response from dealers, domestic and international. Called Clio, … Continue reading
When I was little, I came home from school one day, excited to tell my mother about all my new friends. One-by-one, I named each of them, calling each one “my best friend.” When I finished, I’ll never forget what … Continue reading
Gibson Brands took advantage of the Consumer Electronics Show in Las Vegas to make a bit of a show of their own to celebrate 120 years in business. The company, which serves up 23 different brands of musical instruments, professional … Continue reading
Sony’s CEO Kazuo Hirai gave a relatively compelling keynote presentation that was in stark contrast to their rather dry Mike Fasulo and unemotional press conference. Not only was Hirai dynamic and at times, emotional even – he competently and capably … Continue reading
Pass Laboratories, Inc., the company founded by renowned amplifier designer Nelson Pass, is out amongst the high rollers of Las Vegas with a new line of high quality amplifiers called the X.8 (Point 8) Series Amplifiers. With a design philosophy … Continue reading
GoldenEar Technology is one of specialty audio’s success stories, launching only a few short years ago, in late 2010. Many industry insiders told us at that time that the industry had no room for yet another loudspeaker line. And yet, … Continue reading
Samsung’s press day conference was the most unusual we’ve seen with everything from a product that caused an audible gasp of amazement from the crowd…to one of their celebrity presenters running from the stage in mid-presentation. But we believe we … Continue reading
Press Day at CES is – to put it mildly – a bit of a grind. A seemingly never-ending series of scheduled press presentations that are scheduled one hour apart so the press can run from one supposedly 45-minute (of … Continue reading
A story that has stunned many in Japan, the partnership between two former arch-rivals Sharp Corp. and Samsung Electronics Co., continues to churn out surprising new details of the backroom drama worthy of the most melodramatic soap opera. As the … Continue reading