Nortek’s Core Brands Appoints Chris Bundy Director of Marketing Communications

Core Brands, a division of Nortek, Inc.’s TECH segment, announced today that it has appointed Chris Bundy as its new Director of Marketing Communications. In this role, the company says that Bundy is responsible for “developing and delivering innovative branding, … Continue reading

Nortek Consolidation Continues; Creates New ‘ProAV Group’

BREAKING NEWS Nortek Inc. announced this morning that it has consolidated several of its brands into a new organization that they call the “ProAV Group.” Consisting of several Nortek brands that were conspicuously missing from their recently formed “Core Brands” … Continue reading

EXCLUSIVE: Nortek’s Core Brands Clears the Air with strata-GEE.com in Exclusive EXPO Interview

The 2012 CEDIA Expo launched with a bang for me as I previously reported when, upon entering the convention center, I was collared by a PR person who quickly walked me (without explanation) to a high-level executive for a Nortek … Continue reading

Seeing CEDIA Expo in a Whole New Light

Wednesday, the day before the 2012 CEDIA Expo opens its show floor, is both the day many integrators come to the convention center to take educational classes – and also the press comes for a day full of press conferences. … Continue reading

Here We Go Again – Nortek Reorganizes Its Reorganized Reorganization

This Monday, Nortek, Inc. announced yet another reorganization, their third major structural change since the company decided to group its A/V assets under one roof back in April 2010. The company has created yet another new company called Core Brands … Continue reading

Nortek Financial Results Show That, Despite Best Efforts, TECH Remains Troubled

At the end of last week, Nortek, Inc. reported their financial results for the fiscal second quarter and first half. While at first blush the overall numbers look good – sales up 9% in Q2 and 8% in 1st Half … Continue reading

Did AudioXpert’s Launch Succeed in ‘Exceeding Expectations’ as Their Tag Line Promises?

Last month, we reported on the pre-launch of a new brand…the rather boldly named AudioXperts – founded by well-known industry veteran, Eli Harary and the team of sales, marketing, engineering, and product specialists he assembled. This pre-launch announcement was then … Continue reading

SpeakerCraft Crafts a New Kind of Speaker

At the CEA Line Show last month, we saw a whole spectrum of exhibitors, including: 1) Unknown brands vying to get the attention of the tech press; 2) Well-known brands showing products again that have already been announced and shown; … Continue reading

CEA Line Show Overview

The 2012 CEA Line Show wrapped up today and as usual, it was a combination of mind-numbing “me-too” posers, mixed in with a handful of some real, creative, innovators. The problem is, it took a lot of patience to wade … Continue reading

BREAKING NEWS: Nortek Reorganizes Its Reorganization

Today, just a short time ago, Nortek Inc.’s AVC Group released an announcement that a major new phase of their reorganization is in the works. Specifically, the AVC Group which currently is the merged brands of Niles Audio, Elan, and … Continue reading