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Let me see if I can get your attention right now: 76% of all U.S. consumers purchased a product they first discovered in a social media post. Let that sink in for a minute…digest it a little. Now WAKE UP! … Continue reading
Category Archives: Social Media
New research that came out at the end of last year shows that most small businesses are turning to social media as their top marketing tactic. This relatively new form of marketing has seen its adoption soar recently, but this … Continue reading
Did the 2016 Presidential Election Impact Consumer Trust? Ask any marketing professional, the last ten years have brought a dizzying array of all-new advertising options thanks to the continued development of digital and online marketing tools. Strata-gee has reported on … Continue reading
This week, CEDIA released their attendance figures for CEDIA 2016 (formerly the CEDIA Expo) which closed last week in Dallas. The total number of attendees was said to be 18,750 or flat with the 18,700 that attended last year. See … Continue reading
Now the 2nd Largest Social Media Site From our friends at The Stratecon Group Hey TECH SMBs…get out your cameras and start snapping! Those bright graphics and dramatic displays in your booth at a trade show…that dazzling product unveiling at … Continue reading
Social media has revolutionized marketing communications in many ways. But still, some haven’t figured out how to make it work. I often hear from companies who tell me that they don’t want their employees “wasting time” on social media – … Continue reading
For those of you familiar with AVNation’s AVWeek netcast or podcast, you are used to witty repartee as guests discuss various topical issues that are meaningful to the AV industry. And this week’s Episode 99 It’s a Fun LinkedIn, was … Continue reading
How are top-performing small-to-medium sized businesses (SMBs) adjusting their marketing for the current sluggish economic climate? Act-On Software, a marketing automation software company, commissioned Forrester Consulting to find out by probing hundreds of SMBs in an effort to learn more … Continue reading
Residential Systems Editor-in-Chief Jeremy Glowacki, probably one of the smartest, classiest guys in the industry, revealed on his blog earlier this week that he has been elected to CEDIA’s “Fellows” Program. A honor only bestowed upon a handful of industry … Continue reading
<April 18, 2012> Do you and your friends laugh about the picture of you drunk with the lampshade on your head posted by a buddy on Facebook? Do you tweet rants about your former employer on Twitter? Does your Flickr … Continue reading