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marketing

What Kind of Advertising Do Consumers Trust? You Won’t Believe It!

January 19, 2017 by Ted Leave a Comment

Did the 2016 Presidential Election Impact Consumer Trust?

Ask any marketing professional, the last ten years have brought a dizzying array of all-new Photo of shoppersadvertising options thanks to the continued development of digital and online marketing tools. Strata-gee has reported on several occasions the rapid ramp-up of big- and small-business investment in email marketing, social media marketing, digital media marketing and more. More companies have been investing more dollars in more different types of largely digital marketing methods.

So a new consumer survey really caught our attention when it showed which advertising method consumers most trust. It really kind of blew our mind.

You won’t believe which form of advertising consumers trust the most… [Read more…] about What Kind of Advertising Do Consumers Trust? You Won’t Believe It!

Filed Under: Consumer Trends, Marketing, Media, News, Pivot Point, Promotions, Research, Social Media, Statistics, Strategy, Survey Tagged With: advertising, consumers, content marketing, digital media marketing, email marketing, eMarketer, marketing, social media marketing, trust

HTSA Appoints New Director of Marketing

March 2, 2012 by Ben Leave a Comment

HTSA Logo<March 1, 2012> The Home Technology Specialists of America (HTSA) announced today that it has created a new Director of Marketing position that it believes will dramatically increase support for HTSA members with dynamic new programs. The new Director of Marketing is Kathleen Marini. [Read more…] about HTSA Appoints New Director of Marketing

Filed Under: Associations, News, Retailers, Specialty, Strategy Tagged With: Bob Hana, HTSA, Kathleen Mariani, marketing

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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