Beats Wins; Monster Loses Lawsuit Over Alleged Dirty Dealing

Trial is Now on Defendants’ Efforts to Recover Lawyers Fees The fat lady hasn’t sung yet, but it’s pretty much all over for Monster LLC and Noel Lee’s lawsuit against Beats Electronics LLC, Andre Young (a/k/a Dr. Dre), Jimmy Iovine, … Continue reading

After Transfer to L.A., Monster vs. Beats Picks Up Again

Beats Won Round One; Monster Wins Round Two It’s been ten months now since Beats Electronics, LLC won their motion to transfer the lawsuit brought against them by Monster, LLC, from San Mateo courts up in Northern California to their … Continue reading

Hot Time in the City, It’s CE Week Again

New York City in June sees temperatures rise in response to the onset of summer and also, hopefully, in response to the launch of the hottest new technologies being shown at CE Week at the Metropolitan Pavilion and Altman Building … Continue reading

Backing Beats – Apple Launches Retaliatory Attack on Monster

BREAKING NEWS Monster’s Noel Lee Talks to Us About Latest Lawsuit Developments As many regular readers know, Strata-gee has been closely following the litigation between Monster, LLC and Beats Electronics, LLC. Although the matter is really just getting started, it … Continue reading

Bad Omen? Beats Wins Round 1 of Monster vs. Beats

Judge Agrees with Beats, Transfers Case to Home Turf in LA We first told you about Monster, LLC and CEO “Head Monster” Noel Lee filing a lawsuit against Beats, LLC alleging fraudulent practices back in January, in a post that … Continue reading

Risky Business: Monster Sues Beats Alleging Fraudulent Practices

As the 2015 International Consumer Electronics Show (CES) kicked off yesterday in Las Vegas, attorneys for Monster, LLC and owner Noel Lee were busy filing a lawsuit in a California Superior court against Beats Electronics, LLC,  Andre Young (Beats founder … Continue reading

Monster’s ‘Head Monster’ Talks Beats & Women at CE Week 2014

When the history of Monster Products is written some day in the future, there will be many legitimate highlights for their historian to ponder. First and foremost among these will be the fact that CEO Noel Lee (known as the … Continue reading

Monster Launches a Shaq Attack; Sports Star to Help Market Monster Products

Monster Products Inc. announced today that it has cut a deal with basketball superstar Shaquille O’Neal to endorse and otherwise market select Monster-branded products. The company says that O’Neal will aid in the marketing of Monster products in multiple categories … Continue reading

Perfect Path Says It’s on the Growth Path at CE Week

As we walked the halls of CE Week, we kept running into old friends and well-known industry personalities. We met both at once when we ran into Eric Bodley of  PPC/Perfect Path who was at the show to support various … Continue reading