<May 17, 2012> OK…the day has finally come. It is time to make our big announcement. For those of you who don’t know, Stratecon is a strategic marketing company. In addition to writing newsletters about trends and issues, we work with companies of all types to develop strategically sound marketing plans and to drive new business development. [Read more…] about Our BIG Announcement!
News
Ciornei Makes Triumphant Return to Russound
<May 16, 2012> Russound announced today that it has retained the OAC Group to work with the company on a variety of product and marketing projects. The announcement follows the company’s recent divestiture of Colorado vNet – selling it to Russound’s former Vice President of Sales Mike Anderson. But the development is most notable for what it appears to represent – the triumphant return of Oscar Ciornei to Russound. [Read more…] about Ciornei Makes Triumphant Return to Russound
Best Buy’s Founder is Forced Out as Ex-CEO Receives $6.6 million Severance
<May 16, 2012> The news out of Best Buy Stores, Inc. continues to be ugly. Earlier this week, we learned 
that the board investigation into the unseemly Brian Dunn affair has taken an unexpected turn, resulting in Best Buy founder and board chairman Richard Schulze being forced out of his own company. And yet, some market analysts are celebrating. Why? [Read more…] about Best Buy’s Founder is Forced Out as Ex-CEO Receives $6.6 million Severance
Nortek’s Net Losses Continue – And Continue to Improve
<May 16, 2012> Late last week Nortek Inc. released the results of its fiscal first quarter or the period that 
ended March 31, 2012. Nortek – parent company to venerable industry brands such as Niles Audio, Speakercraft, Xantech, Elan, and more – showed a 7% sales increase in the quarter to $522.8 million as compared to $488.6 million in the year before. And while the company continued to book a net loss in the first quarter, it clearly showed solid improvement in several areas…including a dramatically reduced net loss of $1.2 million as compared to the same quarter last year when the net loss was $21.1 million. [Read more…] about Nortek’s Net Losses Continue – And Continue to Improve
Lenbrook & Retailers Launch New Specialty Showroom Solution for Quality Digital Audio
<April 25, 2012> Earlier this month Lenbrook America announced a new initiative it has launched in partnership with a select group of independent specialty retailers to roll out a stylish showroom optimized to display and demonstrate high quality digital audio solutions. Called the “Digital Music Experience Center,” the striking showrooms are designed to allow specialty retailers to tap into the burgeoning contemporary digital music phenomenon AND expose consumers to the wonderful (and probably unknown to them) world of higher resolution audio performance. [Read more…] about Lenbrook & Retailers Launch New Specialty Showroom Solution for Quality Digital Audio
With a Final Heave-Ho, Russound Sells Off Colorado vNet
<April 25, 2012> In a narrative that at times was more daytime soap opera than strategic corporate initiative, Russound has disposed of Colorado vNet for the last time, selling the brand off to Vice President of Sales and Marketing Mike Anderson. This ends a problematic history with Russound acquiring, closing down, relaunching, and now selling off Colorado vNet in a short on-again-off-again three-year relationship that started in 2009. [Read more…] about With a Final Heave-Ho, Russound Sells Off Colorado vNet
For the First Time in Years, Residential Construction Forecast is Optimistic; But Cautiously So
<April 25, 2012> The National Association of Home Builders (NAHB) held their annual Spring 
Construction Forecast webinar for members of the press today, and the organization’s forecasts were decidedly – if cautiously – optimistic. Forecasting rebounding growth in several important categories, the NAHB is clearly suggesting that better days are ahead. [Read more…] about For the First Time in Years, Residential Construction Forecast is Optimistic; But Cautiously So
Denon Launches New ‘Core’ Receivers
<April 25, 2012> Denon Electronics, part of D&M Holdings, Inc. announced today the launch of a new 2012 “core” receiver line-up. The new 2012 line-up includes four receivers that the company says are available now and include some popular features such as Apple’s AirPlay, expanded access to content, and flexible connectivity capability. [Read more…] about Denon Launches New ‘Core’ Receivers
NY Mega-Rep Audio Associates Announces ‘Alliance Expo’ Dealer Show
<April 18, 2012> Audio Associates Corporation, one of the more prominent sales representative organizations in the New York Metro and Mid-Atlantic markets, announced a huge new dealer event called “Alliance Expo 2012 – Partnering for a Stronger Tomorrow” to be held on May 22 & 23 at the Hilton Doubletree Hotel in Newark, NJ. The company says that this year’s version of their annual event will be one of the largest that they have ever held with more than 23 participating vendors. [Read more…] about NY Mega-Rep Audio Associates Announces ‘Alliance Expo’ Dealer Show
More Employers are Investigating Job Candidates by Scanning Their Social Media Posts
<April 18, 2012> Do you and your friends laugh about the picture of you drunk with the lampshade on your head posted by a buddy on Facebook? Do you tweet rants about your former employer on Twitter? Does your Flickr account include pictures of scantily clad members of the opposite sex? It’s time to take a closer look at your online “social” image…especially if you’re in the market for a job…according to new research by CareerBuilder. [Read more…] about More Employers are Investigating Job Candidates by Scanning Their Social Media Posts
