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CEDIA Releases New Market Data It Says is Even More Accurate

September 12, 2012 by Ted Leave a Comment

Erica Shonkwiler of CEDIA Market Research
Erica Shonkwiler
CEDIA Market Research

At last week’s CEDIA Expo show in Indianapolis, IN, the trade group released select market data from their second annual survey called the Size and Scope of the Residential Electronic Systems Market in the US 2012. Although compiled and released this year, the data is actually from 2011 and is a follow-up to the same report they excerpted last year for 2010.

See results from this new survey and find out why CEDIA says it’s more accurate than ever… [Read more…] about CEDIA Releases New Market Data It Says is Even More Accurate

Filed Under: Associations, Industry Trends, Marketing, News, Research, Shows & Events, Survey, Tech Trends Tagged With: CEDIA Expo, electrical contractors, Erica Shonkwiler, ESCs, home networking, home theater, installers, mobile devices, security installation companies, wireless

EXPO Attendance Declines Again

September 10, 2012 by Ted 2 Comments

2012 CEDIA Expo LogoThen Custom Electronic Design & Installation Association (CEDIA) today released attendance data from last week’s Expo in Indianapolis, IN and it was a mix of good news and bad news. Let’s get the bad news out of the way first. Total attendance at the event came in at 16,900, down 4 percent from last year’s attendance of 17,600. This figure is also the lowest recorded attendance since 2001, coming in 1.8 percent under that year’s attendance level of 17,200.

But is there a silver lining?… [Read more…] about EXPO Attendance Declines Again

Filed Under: Associations, Economic Trends, Industry Trends, Marketing, News, Shows & Events, Specialty, Strategy, Tech Trends Tagged With: Aaron Hemp, Automation Design & Entertainment, CEDIA Expo, CES, Crestron, custom integration, Digital Projection, INC Systems, ME Products, Michael Bridwell, Peter Cook, Rob Fisher, Sean Goldstein

Seeing CEDIA Expo in a Whole New Light

September 7, 2012 by Ted Leave a Comment

Keynote speaker Dr. Michio KakuWednesday, the day before the 2012 CEDIA Expo opens its show floor, is both the day many integrators come to the convention center to take educational classes – and also the press comes for a day full of press conferences.

I approached the event this year with a high level of anticipation, as our strata-GEE.com CEDIA survey suggested that attendance might be better than originally anticipated. As I approached the convention center, I was surprised by the lack of activity around the outside of the hall. Then a CEDIA hotel shuttle bus showed up and – suddenly – we had a fair amount of activity.

Little did I know that when I entered the hall, I had a rather intense surprise waiting… [Read more…] about Seeing CEDIA Expo in a Whole New Light

Filed Under: Associations, Industry Trends, Manufacturers, Marketing, News, Shows & Events, Specialty, Strategy, Tech Trends Tagged With: Bethesda Systems, Bill Pollock, CEDIA Expo, CES, Cisco, Core Brands, Dr. Michio Kaku, Energy Squad, Jonathan Stovall, Keith Marshall, Key Digital, LED, Nortek, nuLED, Paul Starkey, PoE, Power over Ethernet, Proficient, Rosewater Energy Group, SpeakerCraft

strata-GEE.com’s 2012 CEDIA EXPO Survey is Bigger Than Ever

September 3, 2012 by Ted Leave a Comment

Indiana Convention Center - CEDIA Expo 2011strata-GEE.com’s survey on the 2012 CEDIA Expo has wrapped up and we want to thank everyone for their participation. And participation this year was up over 90% as compared to last year – which was off 20% as compared to the 2010 survey. We have no explanation as to why so many more people took part in the survey this year – however, we received more support from various industry members spreading the word on Twitter and other social media networks than in year’s past, which may have been a factor. A special thanks to those who helped spread the word!

More of you shared your thoughts…and we heard you!… [Read more…] about strata-GEE.com’s 2012 CEDIA EXPO Survey is Bigger Than Ever

Filed Under: Associations, Industry Trends, Marketing, News, Shows & Events, Survey Tagged With: CEDIA, Expo

Here We Go Again – Nortek Reorganizes Its Reorganized Reorganization

August 30, 2012 by Ted 2 Comments

Nortek's Core Brands LogoThis Monday, Nortek, Inc. announced yet another reorganization, their third major structural change since the company decided to group its A/V assets under one roof back in April 2010. The company has created yet another new company called Core Brands which will further consolidate and control a total of ten of the company’s A/V brands in their Technology Solutions Segment (TECH).

The brands affected by this consolidation include Aton, BlueBOLT, Elan, Furman, Niles, Panamax, Proficient, SpeakerCraft, Sunfire, and Xantech. Core Brands will be based at offices in Petaluma, CA; Calrsbad, CA; Riverside, CA; and Marblehead, MA.

Aren’t 10 brands under one roof really just a new conglomerate?…

[Read more…] about Here We Go Again – Nortek Reorganizes Its Reorganized Reorganization

Filed Under: Brands, Management, Manufacturers, Marketing, News, Pivot Point, Strategy Tagged With: Aton, AVC Group, Bill Pollock, BlueBOLT, Core Brands, Dave Keller, Elan, Furman, Jeremy Burkhardt, Keith Marshall, Linear LLC, Mark Terry, Niles, Nortek, Panamax, Paul Starkey, Proficient, SpeakerCraft, Sunfire, Xantech

7 Lessons on Marketing Strategy from My Day with the Cake Boss

August 30, 2012 by Ted Leave a Comment

Photo of front of Carlo's Bake ShopTwo weekends ago, we celebrated my wife’s birthday. For the last few years, one of the things she most wanted for her birthday was a birthday cake. Not just any cake, mind you, but a cake made by Buddy Valastro – TLC’s Cake Boss. This is not as simple of a request as it sounds and for the last couple of years, I couldn’t fit it into my schedule to make it happen.

This year, I made it happen – and learned something about marketing strategy from the Cake Boss… [Read more…] about 7 Lessons on Marketing Strategy from My Day with the Cake Boss

Filed Under: Brands, Consumer Trends, Marketing, Retailers, Specialty, Strategy Tagged With: Cake Boss, Carlo's Bake Shop, Hoboken

Yamaha Launches New PRO Headphone Line with High Performance & High Design

August 27, 2012 by Ted Leave a Comment

Photo of new Yamaha PRO500 HeadphonesYamaha Corporation of America’s AV Division announced today a new line of on- & over-ear headphones that they call their PRO series. Straddling the markets for pro audio, musician, and consumer – the new PRO series is clearly targeted at a more serious listener who appreciates higher fidelity…but with a contemporary, high styling. Featuring what the company calls a “racing inspired” look – the PRO series has a design style more similar to BEATS, SOUL by Ludacris, or SOL Republic, as opposed to previous more utilitarian designs.

But, there is a twist…

[Read more…] about Yamaha Launches New PRO Headphone Line with High Performance & High Design

Filed Under: Industry Trends, Manufacturers, Marketing, News, Strategy Tagged With: Beats by Dr. Dre, headphones, SOL Republic, Soul by Ludacris, Yamaha

J.D. Power & Assocs. Survey Proves What We’ve Said All Along: 3D is Dead as a Sales Motivator

August 22, 2012 by Ted 3 Comments

J.D. Power and Associates LogoI know not everyone who reads this post agrees with us, and we’ve taken a fair share of criticism for our viewpoint, but we’ve been consistently skeptical of the power of 3D to drive HDTV sales. And now, after the industry spent millions (billions?) of dollars in promotion and advertising , as well as several years of intense sales effort, and probably billions of dollars in research & development – a new survey of HDTV-purchasing consumers from reputable researcher J.D. Power and Associates shows that 3D was ranked a distant last as the reason they purchased their set.

The survey held some other surprises as well… [Read more…] about J.D. Power & Assocs. Survey Proves What We’ve Said All Along: 3D is Dead as a Sales Motivator

Filed Under: Consumer Trends, Industry Trends, Manufacturers, Marketing, News, Research, Strategy Tagged With: 3D HDTV, J. D. Power and Associates, LCD, LED, LG Electronics, Panasonic, plasma, Samsung, Sanyo, Sharp, Sony, Toshiba, Vizio

Take Our Latest CEDIA EXPO Survey

August 22, 2012 by Ted Leave a Comment

Graphic of our 2012 CEDIA EXPO SurveyOnce again it’s show time! We are taking our 2012 CEDIA Expo Survey as we did last year. As you probably know, the Expo is only a couple of short weeks away and we’d like to get your insight into this seminal industry event. [Read more…] about Take Our Latest CEDIA EXPO Survey

Filed Under: Associations, Industry Trends, Marketing, Research, Shows & Events, Survey Tagged With: CEDIA Expo, survey

After Surprising Analysts with Initial Downgraded 2012 TV Sales Forecast, Sony & Sharp Stun Again with Deeper Cuts

August 14, 2012 by Ted 2 Comments

Sony_2012CES_6The Nikkei Reported today that both Sony Corp. and Sharp Corp. have further reduced their original  forecast for fiscal year 2012 flat-panel HDTV sales in the wake of a worldwide slowdown in demand. The move surprised analysts, as both companies had forecast weaker demand as part of their initial 2012 forecast. But, as we’ve been reporting for months, sales of flat-panel TVs in Japan’s domestic market have fallen off a cliff as previous government rebate programs meant to encourage consumers to switch to a new digital TV system, as well as to more energy-efficient TVs and appliances, came to an end. Now, manufacturers are experiencing slack demand around the world, including a slowdown in the market they had been counting on to provide substantial growth – China. [Read more…] about After Surprising Analysts with Initial Downgraded 2012 TV Sales Forecast, Sony & Sharp Stun Again with Deeper Cuts

Filed Under: Asian Connection, Economic Trends, Industry Trends, Management, Manufacturers, Marketing, News, Pivot Point, Strategy Tagged With: China, flat-panel TVs, LG, Samsung, Sharp, Sony

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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