Strategy in TECH...
Sometimes the best ideas are the simplest. When I ask business owners and executives to tell me why they started their business, you’d be surprised at the mushy gobbledy-gook I’m often offered in response. So when strata-GEE.com readers at the CEDIA Expo pointed me in the direction of the Energy Squad booth – I was skeptical. Was this another tech head playing with toys who’ll be here-today and gone-tomorrow?
The recent CEDIA Expo was, as usual, dominated by hundreds of companies engaged in a seemingly endless and often mindless rash of line extensions – effectively burying us in a sea of products of uninspiring incrementalism. This year, however, thanks to the diligent effort of many of strata-GEE.com’s and ALERT’s readers and followers that we saw at the show – we were often pointed us in direction of some hidden gems. Thanks to you, we were successful in uncovering wisps of innovation from a few new or reincarnated companies.
One such interesting start-up, whose launch we recently reported on here, with a follow-up story here, is AudioXperts. At Expo, AudioXperts showed us an interesting new product concept they call Korners.
NuLEDs, Inc., an LED lighting specialty company launching a new Power-over-Ethernet, IP-addressable LED lighting system, announced late last night that Mike “Sparky” Detmer is joining the company as its new Global Vice President for residential and light commercial markets. Detmer’s appointment is part of the company’s aggressive new ramp-up as it prepares to launch its latest PoE LED lighting solution, expected to hit the market in just a few months.
Prior to CEDIA Expo, I knew very little about LED lighting systems, but I learned a lot after meeting with Frank Sterns, new Chief Operating Officer (COO) and President at NuLEDs. The remarkable NuLEDs PoE IP-addressable LED lighting system brings a new level of control, flexibility, programmability, and energy efficiency to the market. It’s a cool system that offers a new profit opportunity to industry integrators and installers.
The 2012 CEDIA Expo launched with a bang for me as I previously reported when, upon entering the convention center, I was collared by a PR person who quickly walked me (without explanation) to a high-level executive for a Nortek company who felt the need to tell me – in compelling and direct terms – what he thought of strata-GEE.com’s coverage of the Core Brands consolidation. (Hint: he didn’t like it.) After a few minutes of somewhat hot-under-the-collar conversation, things cooled off a bit and he offered to get me together with the Core Brands management to clarify the situation.
At last week’s CEDIA Expo show in Indianapolis, IN, the trade group released select market data from their second annual survey called the Size and Scope of the Residential Electronic Systems Market in the US 2012. Although compiled and released this year, the data is actually from 2011 and is a follow-up to the same report they excerpted last year for 2010.
Then Custom Electronic Design & Installation Association (CEDIA) today released attendance data from last week’s Expo in Indianapolis, IN and it was a mix of good news and bad news. Let’s get the bad news out of the way first. Total attendance at the event came in at 16,900, down 4 percent from last year’s attendance of 17,600. This figure is also the lowest recorded attendance since 2001, coming in 1.8 percent under that year’s attendance level of 17,200.
Wednesday, the day before the 2012 CEDIA Expo opens its show floor, is both the day many integrators come to the convention center to take educational classes – and also the press comes for a day full of press conferences.
I approached the event this year with a high level of anticipation, as our strata-GEE.com CEDIA survey suggested that attendance might be better than originally anticipated. As I approached the convention center, I was surprised by the lack of activity around the outside of the hall. Then a CEDIA hotel shuttle bus showed up and – suddenly – we had a fair amount of activity.
If it’s September, it’s time for CEDIA Expo! Can’t make it to this year’s main event? strata-GEE.com will be there for the duration of the show collecting observations, data, interviews, and – hopefully – reporting on some savvy strategies! Watch for our upcoming reports where we’ll review the show, tell you what we saw that WOW’d us (if anything), and help get you connected to the important stories of the day.
BREAKING NEWS
Multiple industry sources have confirmed that Xantech President Graham Hallett has resigned his position with the company, effective September 1st. Xantech is one of ten Nortek, Inc. brands being consolidated under the new “Core Brands” umbrella company, the formation of which we recently reported.
Since the consolidation of the various Nortek brands began back in 2010, there have been many employees leaving the company – mostly at lower- and mid-level positions. Recently, however, some of the top-level executives of the various Nortek brands have joined the exodus.
[Read more…] about Nortek Noise Continues – Xantech President Hallett Leaves Company
