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Klipsch Hopes to Add a Little Luck to Their Team

August 22, 2013 by Ted Leave a Comment

Klipsch_logoKlipsch announced this week that it has signed an endorsement agreement with Indianapolis Colts quarterback Andrew Luck to serve as its official brand ambassador. The company says that Luck will bring a “fresh perspective” and “creative inspiration” to the brand.

See more on this new endorsement deal… [Read more…] about Klipsch Hopes to Add a Little Luck to Their Team

Filed Under: Brands, Manufacturers, Marketing, News, Promotions, Strategy Tagged With: Andrew Luck, headphones, Klipsch, speakers

CEDIA Says New Benchmarking Data Suggests Moderate Industry Growth

August 21, 2013 by Ted Leave a Comment

CEDIA logoThis week the Custom Electronic Design & Installation Association (CEDIA) released what it called key findings from its 2012 and 2013 annual Benchmarking Survey of members. The findings were of 2012 final results and dealer expectations for 2013 and according to the trade association, suggest that the industry has stabilized and is even back to showing moderate growth.

See more on these key industry findings against which you can benchmark your company’s results… [Read more…] about CEDIA Says New Benchmarking Data Suggests Moderate Industry Growth

Filed Under: Associations, News, Research, Statistics, Survey Tagged With: CEDIA

Soundcast Casts Deeper into International Waters

August 19, 2013 by Ted Leave a Comment

*BREAKING  NEWS*

We told you last week about Soundcast Systems, Inc. who has engaged in a bold play to reinvigorate its business with the owners upping their capital investment, bringing in new management, anPhoto of Linda van Zantend ramping-up both marketing and personnel. When we interviewed President Mike Weaver about his international strategy, he paused and declined to go into great detail. He did, however, vaguely allude to a forthcoming “major announcement” relative to Soundcast’s international plans.

Today, the company revealed what must be the news that Weaver was referring to, as it announced that the company has hired LVZ International, a firm that specializes in international sales.

See more on this new turn-of-events… [Read more…] about Soundcast Casts Deeper into International Waters

Filed Under: Brands, Management, Manufacturers, Marketing, News, Strategy Tagged With: Linda Van Zanten, LVZ International, Mike Weaver, Soundcast Systems

Soundcast Casts a New Expanded Role for Itself

August 15, 2013 by Ted Leave a Comment

Photo of SoundCast's Mike Weaver
Soundcast President Mike Weaver wants you to use Melody to “Go Places.”

Earlier this week during the Audio Associates Dealer Expo held in New Jersey, we had an opportunity to meet with Mike Weaver, President of San Diego-based Soundcast Systems, Inc. Soundcast, a manufacturer of wireless outdoor speakers has been around for quite some time and although it seems to have achieved some recognition for good quality products, the company has been a little sleepy and unremarkable…until recently, that is.

With new money from the founders, a new team of executives, and recently launched new products – Soundcast has definitely cast a new expanded role for itself in the industry…

See more on the dynamic new growth trajectory the company is on, below… [Read more…] about Soundcast Casts a New Expanded Role for Itself

Filed Under: Brands, Management, Marketing, News, Shows & Events, Strategy, Tech Trends Tagged With: Audio Associates, Expo, Melody, Mike Weaver, SoundCast

NY Dealer Expo Surprise: Pervasive & Palpable Positivity

August 14, 2013 by Ted Leave a Comment

Photo of dealers checking in to ExpoNew York manufacturers representative company Audio Associates wrapped up their 2013 Dealer Expo on Tuesday and company executives said they were thrilled with the results this year – its largest dealer event ever. Audio Associates “upped the ante” by investing in a major upgrade in facilities for the Expo this year – far exceeding an upgrade the previous year by holding the event at New Jersey’s exclusive Seaview Hotel and Golf Club.

One surprise: even bad weather failed to dampen the palpable positivity of the dealer attendees…even though most were from New York’s ravaged retail market… [Read more…] about NY Dealer Expo Surprise: Pervasive & Palpable Positivity

Filed Under: Brands, Industry Trends, Marketing, News, Retailers, Shows & Events Tagged With: 4K, Adorama, Audio Associates, Audio Den, Audio Video Systems, Expo, Hurricane Sandy, J&R Music, Mike Lefkowits, P.C. Richard & Son, Park Avenue Audio, Reps, Ron Meyerowitz, Seaview Hotel and Golf Course, stereo, Ultra HDTV, World Wide Stereo

Wow! Technology Breakthrough Could Help Smartphones Run 10 Times Longer Before Recharge

August 1, 2013 by Ted Leave a Comment

Shin-Etsu logoA chemical company in Japan announced today it may have had a breakthrough discovery in the design and construction of lithium-ion rechargeable batteries that could increase their capacity by as much as a factor of 10 times. Shin-Etsu Chemical Co. says there is still much more testing to be done, but could potentially begin selling the new technology batteries within the next three to four years.

See more on this surprising announcement out of Japan… [Read more…] about Wow! Technology Breakthrough Could Help Smartphones Run 10 Times Longer Before Recharge

Filed Under: Asian Connection, Manufacturers, News, Pivot Point, Research, Tech Trends Tagged With: battery, lithium-ion, Shin-Etsu

With Expo Just Days Away, NY Rep Announces Addition of Joe Kane Seminar

August 1, 2013 by Ted Leave a Comment

AAlogoAudio Associates, a prominent New York Metro and Mid-Atlantic sales representative company, announced that it will offer a seminar from well-known video specialist Joe Kane of Joe Kane Productions to the line-up at its upcoming dealer Expo scheduled for August 12 & 13 at The Seaview Hotel in New Jersey. The news dramatically ups-the-ante of the Expo’s educational sessions and will offer NY Metro and Mid-Atlantic dealers an opportunity to hear the industry’s leading expert on video technologies speak on key trends and topics.

See more on one of New York’s largest dealer events below… [Read more…] about With Expo Just Days Away, NY Rep Announces Addition of Joe Kane Seminar

Filed Under: Brands, Marketing, News, Promotions, Retailers, Sales Reps, Shows & Events Tagged With: Audio Associates, Dealers, Expo, Joe Kane

Does Your Website Measure Up? New Study Provides Benchmark

July 31, 2013 by Ted Leave a Comment

Graphic of Report TitleBy now, most of us in the TECH industry have launched websites to represent our businesses online. However, it can be hard to know just how your website measures up as compared to other small business websites – all vying for attention of the web “surfers.”

Now, a new and pretty comprehensive study of more than 6,000 small business websites has been released – and the results provide a benchmark against which you can see how your web marketing efforts measure up.

See an interesting infographic & how your website stacks up vs. the average small business… [Read more…] about Does Your Website Measure Up? New Study Provides Benchmark

Filed Under: Management, Marketing, News, Research, Strategy, Survey Tagged With: benchmark, BoostSuite, website

Uh-Oh, Consumer Adoption of Tablets Slows in Q2 CEA Says

July 29, 2013 by Ted Leave a Comment

Photo of 20-inch Panasonic TabletIn new data released today by the Consumer Electronics Association, consumer adoption of one of the hottest technologies in tech today – tablet computers – actually (and unusually) slowed in the second quarter of 2013. This unexpected downturn comes after several consecutive quarters of growth for a product category that the CEA itself identifies as one of the two major drivers (along with smartphones) for the entire electronics industry.

What does this unexpected downturn mean?… [Read more…] about Uh-Oh, Consumer Adoption of Tablets Slows in Q2 CEA Says

Filed Under: Associations, Industry Trends, Manufacturers, Marketing, News, Pivot Point, Research, Statistics, Survey, Tech Trends Tagged With: CEA, Consumer Electronics Association, Kevin Tillman, tablets

Further Industry Consolidation as ‘Home Theater’ and ‘Sound & Vision’ Magazines Merge

July 25, 2013 by Ted Leave a Comment

Source Interlink LogoFinding themselves at the crossroads of two struggling industries – consumer electronics and traditional publishing – Source Interlink Media, the owners of both Home Theater and Sound & Vision magazines, has decided to merge the two properties into one entity. The combined entity will be known as Sound & Vision – apparently leaving the Home Theater name plate to the annals of history.

This pivot point provides a sad demarcation in a once vibrant competition. See more below… [Read more…] about Further Industry Consolidation as ‘Home Theater’ and ‘Sound & Vision’ Magazines Merge

Filed Under: Brands, General Topics, Industry Trends, Management, Marketing, News, Pivot Point, Strategy Tagged With: Al Griffin, Bonnier Corp., home theater, Joe Palanchar, Keith Pray, Mike Mettler, Sound & Vision, Source Interlink Media, TWICE Magazine

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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