Ube Successful in Getting Smart Dimmer Funded on Kickstarter

BREAKING NEWS Ube, a start-up company that combines the processing power of your mobile device with the capability of cloud-based software to create a new level of affordability in home automation products for the rest of us, has successfully completed … Continue reading

First Onkyo – Now Gibson Guitar Acquires Majority of Teac; Can Gibson Put the Pieces Together?

Gibson Guitar Corp. announced last Friday morning at 4:00AM EDST that it would acquire a controlling interest in Japan’s Teac Corp, extending it’s entré into consumer electronics market via newly affordable, if struggling, Japanese companies. Last year, Gibson took a … Continue reading

Electronics Expo Falls into Bankruptcy

Wayne, NJ-based Electronics Expo, an independent regional retail chain selling quality A/V electronics, has entered bankruptcy as of March 31st. The company, which at one time had as many as eight locations at its peak, is now down to two … Continue reading

Nortek’s TECH Segment’s Troubled Transformation

In a recent fiscal year 2012 fourth quarter and full-year report, Nortek, Inc. showed a mixture of hit-and-miss results with fourth quarter sales dropping 5.6% to $505.4 million as compared to Q4 2011’s $535.2 million. Worse yet, the company’s Q4 … Continue reading

Ube Announces It Has Expanded the Capabilities of Its New Smart Dimmer

Ube – a start-up company that offers new ways to implement the processing power of smartphones interlinked with cloud-based software to bring new possibilities to consumers at affordable prices – announced today that it has expanded the capabilities of its … Continue reading

Monster Creates $30K ‘Crown Jewel’ Headphone for Harrods of London

Monster Products announced late today that it has created a one-of-a-kind “crown jewel” headphone based on its Diamond Tears model as redesigned by Korean artist and jewelry designer Sally Sohn for the exclusive Harrods of London department store. The new … Continue reading

Tributaries Launches Newly Revamped HDMI Cable Line-Up; Delivers Better Longer Performance

Tributaries announced today that it has revamped its HDMI cable line-up with an all-new approach that the company says will deliver better, and more reliable, long distance performance. As part of this line overhaul, the company is introducing a new … Continue reading

Beats Gets $60 Million Investment in Daisy; And a Visit From Apple CEO

How big has Beats Electronics, LLC become? Big enough to warrant a visit by Apple, Inc. CEO Tim Cook to discuss a potential partnership in Beat’s new streaming music service tentatively code-named Daisy. And big enough to relatively easily obtain … Continue reading

Nortek Acquires 2GIG Technologies

BREAKING NEWS Nortek, Inc. announced today that it has acquired 2GIG Technologies, Inc. from APX Group, Inc. 2GIG is a designer and supplier of residential security and home automation systems. A privately held company, 2GIG will expand Nortek’s portfolio of … Continue reading

Fierce Competition by Ads Challenge the Game for Super Bowl Viewer Attention

Since this is a blog dedicated to marketing strategy, we would be remiss if we failed to comment on last week’s Super Bowl – which has become almost as important to advertisers as it is to the NFL. With advertisers … Continue reading