Strategy in TECH...
Bloomberg News reported late on Monday that Apple is dropping Sonos [NASDAQ: SONO] and other non-Apple branded products from their stores. The news of Sonos losing such a major customer caused their stock to derail in after hours trading, down almost 7% in value at one point. On Tuesday, Sonos stock price closed down 3.2% as Wall Street digested the news.
Apple, Inc. announced today the eagerly awaited iPhone 7, the next iteration of their biggest selling product. Already, the press leading up to the announcement – along with the blogs of several prominent Apple watchers – were suggesting this might be the year to skip. For those who were anticipating an incremental upgrade, well, ironically, you weren’t disappointed.
Still, Apple CEO Tim Cook declared to the crowd assembled at the Bill Graham Civic Auditorium that it is the best iPhone they have ever made. He even sounded moderately enthusiastic saying so.
In a recently released survey by advertising technology company Fluent, more than half of U.S. adults say that the Apple Watch is a failed product…a flop. The study, which surveyed 2,578 adults here in the U.S., clearly suggests that Americans agree with many in the tech industry who have given largely negative reviews of the product. Ironically, at one time, the Watch was thought to be the next big thing from Apple. It may still be…
It is not unusual for a hot new product to launch with huge demand, only to see unit sales taper down to more sustainable levels after the initial launch demand is fulfilled. Surely, Apple, Inc. was expecting just this type of behavior after the launch of their long-awaited Apple Watch wearable. However, new data from Slice Intelligence shows that sales of the Apple Watch have plummeted by 90% – an amount well beyond Apple’s typical experience.
Savant, a leading home control & automation company, announced today that it is making an app available for the Apple smart watch – called, logically enough, the Savant App on Apple Watch. Since Savant is one of the only home automation companies to base their control systems on the Apple operating system, it only makes sense that they would be one of the first in the tech business to offer an Apple Watch app.
