Strategy in TECH...
For the first time, because of a change in Google’s accounting, we get a look at the real financial numbers of Nest and analysts are truly surprised. It turns out, according to a report by Recode, that Nest is both smaller than many thought, and is losing a lot of money on an operating basis – so much so that it appears that any hope of profitability is far off in the future…if at all.
Facebook finds themselves square in the middle of a political and public relations fire storm, as news of the firms connection to Cambridge Analytica and the harvesting of the personal data on at least 50 million Facebook users, including perhaps you and I, have recently received a lot of news coverage. Now word comes via two new polls that the company’s brand has taken a serious hit in the eyes of their users and former fans.
Reuters is reporting that the Apple and Google brands both saw precipitous drops in their brand reputation in the latest version of an annual survey conducted by the respected Harris Poll. At the same time, and perhaps offering a dire warning, Amazon came in at number one (again!) and Tesla saw a big jump in their brand reputation.
As we perused the newswire services Monday, one release, from a New Jersey criminal defense law firm, caught our eye. Titled, “Are Your Smart Devices Betraying You?” the release was written more like a poison warning label than a news release. Your smart device, Westfield, NJ-based Stahl Criminal Defense Lawyers said, are “always on and potentially recording or transmitting.”
Momentum continues to build for voice-enabled devices like Amazon Echo and Google Home products, according to new data and forecast from eMarketer. Usage rates also appear to be increasing for the broader category of virtual assistants, such as Apple’s Siri, Amazon’s Alexa, Google’s Now and Microsoft’s Cortana.
Bloomberg News is reporting that, after a long wait, Google Alphabet’s Nest division is finally preparing to launch multiple new models. Nest, which is seeking to become a dominant player in the connected home space, has laid relatively dormant in the wake of the tumultuous exit of founder Tony Fadell. Now, Bloomberg tells us, things will begin to heat up with new models to expand the product segments in which the company participates.
Tidal, the musician-owned music streaming service put together by rapper Jay Z, announced this week that it has sold a third of the company to telecom giant Sprint. Although the original announcement did not disclose the price, Billboard, the music industry trade journal, said that Sprint invested $200 million for a 33% stake in the company.
We’ve been reporting lately on the growing popularity of voice control. Driven largely by the introduction of Amazon’s Echo in 2014, which featured a dramatic improvement in performance over previous hands free systems like Siri, voice control has been picking up momentum with consumers and attracting new competitors like Google with its Home model, and soon Microsoft with Cortana.
But news services are reporting that Amazon has sold out of the Echo right in the heart of the holidays. Not good…
Toshiba Corp. has pulled the plug on a highly-touted smart glasses project – a product similar in concept to the recently cancelled consumer version of Google Glass. What’s most interesting about this decision by Toshiba is that they made it just days before the originally scheduled – and loudly promoted – launch date.
Reuters reported that all Google Glass social media pages went dark last week…with no explanation given. It was an ignominious end to one of the most anticipated tech products with one of the greatest buzz building campaigns of all time. Alas, in the end all we got was a costly beta test…
