Strategy in TECH...
Tidal, the musician-owned music streaming service put together by rapper Jay Z, announced this week that it has sold a third of the company to telecom giant Sprint. Although the original announcement did not disclose the price, Billboard, the music industry trade journal, said that Sprint invested $200 million for a 33% stake in the company.
The narrative surrounding Tidal, the latest music streaming service to enter the increasingly crowded music delivery market last year, has taken a new and unforeseen turn with the purchase of the service by Jay Z. Originally conceived as a pay music streaming service offering a higher performance alternative to the ad-driven free services of highly compressed music streamers such as Pandora and Spotify, the Tidal narrative was one of quality. Now?
Spotify, the popular music sharing app, announced today that it will offer streamed music to smartphones for free (ad-supported), starting today. Spotify has long offered this capability on desktop computers for free (again supported by advertising), but had required a paid subscription (ad free) for mobile devices. Now…everything changes.
The company also announced that it has exclusively licensed the rights to stream music from rock icons Led Zeppelin…also starting today.
>> See a slideshow of the Pioneer 2012 CES Press Conference here… <<
<February 1, 2012> Pioneer Electronics USA, Inc. surprised everyone only months ago in the summer of last year with their launch of a radical new product called the AppRadio [ see our story on the original AppRadio here ]. Now, only a matter of months later, the company has hustled to get out a muscled next generation version called AppRadio 2. [Read more…] about Only Months Later, Pioneer Launches the Next Generation of Its Popular AppRadio
<January 25, 2012> Onkyo Corporation had a very busy CES, not just because of the recent news of their strategic partnership with Gibson Guitar (and subsequent to CES, a partnership with Teac), but because the company was showing and demonstrating new technologies recently announced that will enhance their soon-to-be-released receiver line up. Paul Wasek, Onkyo National Marketing and Product Planning Manager, took the ALERT around the Onkyo booth to show and demonstrate these technologies. [Read more…] about Onkyo Demos New Technologies at CES
