• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home

Strata-gee.com

Strategy in TECH...

Download Free Crestron Home Demo App
AudioControl Cinema
  • About Strata-gee
  • Privacy Policy
  • Contact Us
  • Free Newsletter
  • Sponsor Us
  • Latest Posts
You are here: Home / Archives for Beats by Dr. Dre

Beats by Dr. Dre

Monster Launches a Shaq Attack; Sports Star to Help Market Monster Products

November 6, 2013 by Ted Leave a Comment

Photo of Shaquille O'Neal with Monster Products

Monster Products Inc. announced today that it has cut a deal with basketball superstar Shaquille O’Neal to endorse and otherwise market select Monster-branded products. The company says that O’Neal will aid in the marketing of Monster products in multiple categories “from personal audio to headphones and beyond.”

See more on this new celebrity endorsement deal from Monster below… [Read more…] about Monster Launches a Shaq Attack; Sports Star to Help Market Monster Products

Filed Under: Brands, Manufacturers, Marketing, News, Pivot Point, Strategy Tagged With: Beats by Dr. Dre, Beats Iovine, Head Monster, Jimmy Iovine, Monster, Noel Lee, Shaquille O'Neal, Wal-Mart, Walmart.com

Monster Creates $30K ‘Crown Jewel’ Headphone for Harrods of London

March 8, 2013 by Ted Leave a Comment

Photo of Monster Diamond Tears Sally Sohn HeadphonesMonster Products announced late today that it has created a one-of-a-kind “crown jewel” headphone based on its Diamond Tears model as redesigned by Korean artist and jewelry designer Sally Sohn for the exclusive Harrods of London department store. The new headphones feature 5.56 carats of black diamonds and plenty of 18k gold…oh, and it comes with a hefty price tag of £20,000. That’s $30,000 in good old U.S. greenbacks.

See this remarkable headphone below. Will this be Monster’s tour de force? Or a tour de farce?… [Read more…] about Monster Creates $30K ‘Crown Jewel’ Headphone for Harrods of London

Filed Under: Brands, Industry Trends, Management, Marketing, News, Retailers, Specialty, Strategy Tagged With: Beats by Dr. Dre, Diamond Tears, Diesel, Dr. Dre, Earth Wind & Fire, Harrods of London, Jimmy Iovine, JYP Entertainment, Lance Armstrong, LiveStrong, Miles Davis, Monster, Nick Cannon, Noel Lee, Sally Sohn, Swizz Beatz, Tumi, Viacom

Beats Gets $60 Million Investment in Daisy; And a Visit From Apple CEO

March 6, 2013 by Ted Leave a Comment

Beats by Dr. Dre LogoHow big has Beats Electronics, LLC become? Big enough to warrant a visit by Apple, Inc. CEO Tim Cook to discuss a potential partnership in Beat’s new streaming music service tentatively code-named Daisy. And big enough to relatively easily obtain $60 million in financing from investors looking to help it get Daisy off the ground.

What’s that sound? An approaching Tyrannosaurus Rex? No, it’s Beats… [Read more…] about Beats Gets $60 Million Investment in Daisy; And a Visit From Apple CEO

Filed Under: Brands, Marketing, News, Strategy Tagged With: Apple, Beats by Dr. Dre, Beats Electronics, Chrysler, Daisey, Dr. Dre, Hewlett-Packard, HTC, Jimmy Iovine, Monster, Noel Lee, Tim Cook, Warner Music

Very Late to the Headphone Party – Is Onkyo Better Late than Never?

January 8, 2013 by Ted Leave a Comment

Photo of Onkyo's New HF-300 HeadphonesOnkyo has finally jumped on the headphone bandwagon, although they are about the last major audio component brand to do so. The company will formally launch its new headphone line at the International CES opening Tuesday in Las Vegas, NV.

As we had reported previously, Onkyo had hinted it would be moving in this direction at last year’s CES.

Is the Onkyo headphone line too late to the game? Or is it better late than never? [Read more…] about Very Late to the Headphone Party – Is Onkyo Better Late than Never?

Filed Under: Manufacturers, Marketing, News, Shows & Events, Strategy Tagged With: Beats by Dr. Dre, CES, Denon, Gibson Guitar, headphones, Henry Juszkiewiec, Monster, Onkyo, Skullcandy, Skunk Works

Yamaha Launches New PRO Headphone Line with High Performance & High Design

August 27, 2012 by Ted Leave a Comment

Photo of new Yamaha PRO500 HeadphonesYamaha Corporation of America’s AV Division announced today a new line of on- & over-ear headphones that they call their PRO series. Straddling the markets for pro audio, musician, and consumer – the new PRO series is clearly targeted at a more serious listener who appreciates higher fidelity…but with a contemporary, high styling. Featuring what the company calls a “racing inspired” look – the PRO series has a design style more similar to BEATS, SOUL by Ludacris, or SOL Republic, as opposed to previous more utilitarian designs.

But, there is a twist…

[Read more…] about Yamaha Launches New PRO Headphone Line with High Performance & High Design

Filed Under: Industry Trends, Manufacturers, Marketing, News, Strategy Tagged With: Beats by Dr. Dre, headphones, SOL Republic, Soul by Ludacris, Yamaha

Monster Announces New Monster, New Partnerships, and Mini-Fashion Show

July 4, 2012 by Ted Leave a Comment

New Monster Global VP of Marketing and Web, Tracy Benson
Tracy Benson
Monster’s New Global VP of Marketing and Web

At the CEA LineShow last week, Monster put on a press conference that, as usual, was quite a show. And the first surprise was that the event was kicked off by a new Monster – recently appointed Global VP of Marketing and Web Tracy Benson. Benson, a former Senior Director at Best Buy, wasted no time launching into the presentation by reminding reporters that Monster Beats “proved them wrong” when many said consumers would not pay more for a better, more richer listening experience. [Read more…] about Monster Announces New Monster, New Partnerships, and Mini-Fashion Show

Filed Under: Associations, Industry Trends, Manufacturers, Marketing, News, Research, Shows & Events, Specialty, Strategy Tagged With: Beats by Dr. Dre, Clarity HD, HDMI, headphones, Inspirations, ISF, Joel Silver, Monster, Monster Micro, Noel Lee, Tracy Benson

At CES – Monster Turns from Performance to Fashion Model Runway to Sell Headphones

January 18, 2012 by tjgreen82 Leave a Comment

Runway2>>See a full slideshow of the Monster Press Conference here<<

<January 25, 2012> In what had to be one of the more unusual press conferences we’ve attended, Monster Cable – who wants us all to drop the “Cable” from their name – launched a whole roster of partnerships including the clothing brand Diesel, and put on a fashion show for both their Diesel-related products and their new Inspiration headphone line. Yes, that’s right, we said a fashion show complete with models walking down a runway of sorts (a cleared center aisle) with music blaring and flashing colored lights, showing off various Monster headphones. [Read more…] about At CES – Monster Turns from Performance to Fashion Model Runway to Sell Headphones

Filed Under: Industry Trends, Manufacturers, Marketing, News, Shows & Events, Specialty, Strategy, Tech Trends Tagged With: apps, Beats by Dr. Dre, CES, ClarityHD Micro, Diesel, Earth Wind & Fire, Gene Wang, HDMI, Head Monster, headphones, JYP Entertainment, Lance Armstrong, LiveStrong, Monster, Monster Digital, NCredible, Nick Cannon, Noel Lee, NPD, Renzo Rosso, Stefano Rosso, StreamCast, Vektr

  • « Go to Previous Page
  • Go to page 1
  • Go to page 2

Primary Sidebar

Search

Latest Posts

NuTech Group Appointed as Mid-Atlantic Rep for Legrand AV

Legrand AV announced today that it has selected NuTech Group as its new … [Read More...] about NuTech Group Appointed as Mid-Atlantic Rep for Legrand AV

  • Consumer Optimism: Americans See a Light at the End of the COVID Tunnel
  • Vizio Files Papers for an Initial Public Offering…Again
  • Pres. Biden Orders Supply Chain Review; This Might Not End Well for Tech

Sponsors

Download Free Crestron Home Demo App
AudioControl Cinema
James Loudspeaker
Sonance
The Stratecon Group

Footer

Have Hot News?

HEY PR & Marketing Professionals:

Have HOT NEWS for Strata-gee readers? Email releases to:

HotNews@strata-gee.com

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Sponsor Strata-gee

Strata-gee Ads

Archives

Ted Green Bio

A former dealer, installer, manufac-turer, distributor & more. With a focus on business strategy, my goal is to help you make better decisions for more success.

Follow Ted Green

  • Facebook
  • Twitter
  • LinkedIn
  • Instagram

Copyright © 2021 Strata-gee.com · The Stratecon Group, Inc. All Rights Reserved · Log in