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Monster’s Cable-less Future

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Photo of Central Hall of Alliance Expo Showing Monster Cable Display
Monster's presence at this week's Alliance Expo

This week at the Alliance Expo 2012 being held in Newark, NJ by Audio Associates and their vendors, Monster (formerly Monster Cable) had a large presence with a booth that stretched down one wall, across a corner, and along another wall with an impressive showing of their product line. The Monster presence included those products for which they are best known – cables and headphones, but perhaps even more impressive than that – they demonstrated some of their new wireless technologies and systems…pointing towards a wireless future. [Read more…] about Monster’s Cable-less Future

At CES – Monster Turns from Performance to Fashion Model Runway to Sell Headphones

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Runway2>>See a full slideshow of the Monster Press Conference here<<

<January 25, 2012> In what had to be one of the more unusual press conferences we’ve attended, Monster Cable – who wants us all to drop the “Cable” from their name – launched a whole roster of partnerships including the clothing brand Diesel, and put on a fashion show for both their Diesel-related products and their new Inspiration headphone line. Yes, that’s right, we said a fashion show complete with models walking down a runway of sorts (a cleared center aisle) with music blaring and flashing colored lights, showing off various Monster headphones. [Read more…] about At CES – Monster Turns from Performance to Fashion Model Runway to Sell Headphones