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Storytelling – Your Story is Your Key to Success

January 28, 2015 by Ted Leave a Comment

From The Stratecon Group

Storytelling graphicWe’ve been saying for years that the key to outperforming your competition is to have a really powerful story…and then tell it well. (The caption to the image at right and below is “A strong story, well told.) If you do both of these things better than your competition – you will succeed.

See what the Harvard Business Review and the NY Times say about the power of stories… [Read more…] about Storytelling – Your Story is Your Key to Success

Filed Under: Marketing Tagged With: The Stratecon Group

Irony: Apple Reports Historic Fiscal Quarter Results – Sony Announces More Layoffs

January 28, 2015 by Ted 2 Comments

Apple's Tim Cook
Apple CEO Tim Cook

Two rather significant news stories emerged today – one about Apple’s amazing Q1 fiscal results and the other about Sony’s troubled mobile division – and we couldn’t help but notice an incredible irony. In a way, it’s almost a tale of two CE industries.

See more on the incredibly irony of today’s top news stories… [Read more…] about Irony: Apple Reports Historic Fiscal Quarter Results – Sony Announces More Layoffs

Filed Under: Financial, Manufacturers, News, Pivot Point, Strategy, Tech Trends Tagged With: Apple, Sony, Tim Cook

Strata-gee Editor Ted Green is Guest Panelist on AVWeek

January 27, 2015 by Ted Leave a Comment

Graphic of AVWeek logoAVWeek, a weekly audio/video webcast on AV industry news from AV Nation invited Strata-gee.com editor Ted Green to participate as a guest panelist last Friday. The group discussed several of the AV industry’s most recent news stories including Harman’s acquisition of software company, a new AVNu Alliance product, Via founder Randy Stearns leaving, and more…

Get the link to view/listen to the webcast here… [Read more…] about Strata-gee Editor Ted Green is Guest Panelist on AVWeek

Filed Under: News Tagged With: AV Nation, AV Week, AVNation, AVWeek, Ted Green, Tim Albright

Content Marketing – The Most Powerful Marketing Tool You’re Not Using

January 22, 2015 by Ted Leave a Comment

From The Stratecon Group

Stratecon logoMarketing as we know it has changed dramatically over the last ten, even five years. Many new tools have emerged – most right at your fingertips. And yet…from what we’ve seen…most TECH companies have ignored these trends and continue to plod along with their traditional, increasingly less effective, old-school marketing methods. We explore the most powerful of these new tools – content marketing – and give you some insight into how you can take advantage of it to drive your results.

Learn more about Content Marketing… [Read more…] about Content Marketing – The Most Powerful Marketing Tool You’re Not Using

Filed Under: Marketing, Strategy Tagged With: content marketing, interruption marketing, strategy, Ted Green, The Stratecon Group

Nortek Acquires Anthro Corporation

January 22, 2015 by Ted 1 Comment

BREAKING NEWS

Nortek LogoNortek, Inc. announced today that it has acquired Anthro Corporation through its Ergotron division. Anthro makes and designs a range of technology furniture. Nortek said that it financed the purchase using cash on hand and its existing asset-based lending facility.

See more on this acquisition… [Read more…] about Nortek Acquires Anthro Corporation

Filed Under: Brands, Financial, News, Pivot Point, Strategy Tagged With: Anthro, Nortek

SpringDeck Appoints Aim High Audio; Launches Innovative ‘Test’ Program

January 22, 2015 by Ted Leave a Comment

Square 2 SpringDeck300x250Spring Deck, LLC (SpringDeck) made two significant announcements this week – one sales-oriented, and the other service-oriented. First, the company announced plans to begin hiring sales representative companies around the United States to sell its unique sales presentation software and app to custom integrators. Second, the company announced a new “pilot” or test program, offering an affordable way to access their large database of vendor marketing materials.

See more on these two new unique initiatives… [Read more…] about SpringDeck Appoints Aim High Audio; Launches Innovative ‘Test’ Program

Filed Under: Brands, Marketing, News, Pivot Point, Sales, Strategy Tagged With: Aim High Audio, Jon Perry, Ryan Sullivan, Spring Deck, SpringDeck

Company Warns Media & Investors, Sharp Pain is Coming

January 21, 2015 by Ted Leave a Comment

Photo of Sharp 4k UHDTVSharp Corp. this week began warning the media and, through them, investors that it is likely to miss its forecasts for revenues and profits for the fiscal year set to end March 31, 2015…and miss big. Just days after the International Consumer Electronics Show in Las Vegas where Sharp excitedly showed a large roster of new products, the company is hinting that it may have to take extraordinary steps to stem a newly expected tide of red ink.

See more on this remarkable admission from Sharp… [Read more…] about Company Warns Media & Investors, Sharp Pain is Coming

Filed Under: Asian Connection, Financial, Management, Manufacturers, News, Pivot Point Tagged With: Sharp

OmniMount Shows New Product Concept at Private CES Display

January 21, 2015 by Ted Leave a Comment

Photo of OmniMount's CES boothOmniMount, part of Ergotron…which is part of Nortek…showed a new product concept at the Consumer Electronics Show in Las Vegas earlier this month at their private, invitation-only booth. The product is a new concept home product…potentially a real solution to some of the more modern emerging home storage issues. Called the WorkSpace Wall Organizer, will this solution find its say onto the wall in your home?

See more on this unique new storage solution… [Read more…] about OmniMount Shows New Product Concept at Private CES Display

Filed Under: Brands, Manufacturers, News, Shows & Events Tagged With: Betsey Banker, Ergotron, OmniMount

S. Korean Government Orders LG Display to Halt OLED Production Line; Launches Investigation

January 15, 2015 by Ted 1 Comment

BREAKING NEWS

LG OLED at CES 2015
LG’s Tim Alessi discusses OLED

We are just learning that the South Korean Labor Ministry has issued an order to LG Display Co. Inc., to stop all operations at an OLED panel production line following reports of a nitrogen gas leak. While details are sketchy, the news was reported by Reuters out of Seoul, South Korea and is apparently the result of some type of industrial accident that occurred during the process of manufacturing OLED panels.

See more of what we’ve learned about the serious nature of this incident… [Read more…] about S. Korean Government Orders LG Display to Halt OLED Production Line; Launches Investigation

Filed Under: Asian Connection, Manufacturers, News Tagged With: LG Display, OLED

GoPro Stock Hit Hard As Word of New Apple Patent Leaks

January 15, 2015 by Ted Leave a Comment

GoPro on helmetGoPro, Inc., the specialty manufacturer of sports-oriented cameras and camcorders, saw its stock plummet 12% in just one day on Tuesday when word leaked out of a new patent awarded to Apple, Inc. that appears to be for a remote control camera system. Although there was no official announcement from Apple about the product, word about the patent and its possible impact on GoPro spread around Wall Street like wildfire.

See more on this dramatic repricing of GoPro based on a future Apple product… [Read more…] about GoPro Stock Hit Hard As Word of New Apple Patent Leaks

Filed Under: Manufacturers, Marketing, News, Pivot Point, Strategy Tagged With: Apple, GoPro, Nick Woodman, Tim Cook

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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