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Streaming TV to Hit Tipping Point in 2016

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Eye-Popping Numbers Point to Huge Shift in Consumer Preferences

Graphic of digital TVMuch like the amazing growth in music streaming over the last few years, streaming TV has also seen an explosion in the number of users as well. This growth has been fueled in large part by the growing popularity of both original programming and the replay of popular shows on Netflix, Hulu, and Amazon. Now new research data predicts that in 2016 streaming TV will reach the tipping point – more than half of all Americans will watch TV programming from streaming video services.

See more on this amazing milestone… [Read more…] about Streaming TV to Hit Tipping Point in 2016

Good Economic Sign: November Housing Starts Shoot Up

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Photo of construction workersIn a result that exceeded economists’ estimates, November overall housing starts jumped an impressive 10.5% to a seasonally adjusted annual rate of 1.173 million units.  Well over the revised October rate of 1.062 million units, it also exceeded the 1.007 million units in November last year by 16.5%.

More importantly for our industry, single-family home construction rates jumped as well.

See more on this encouraging economic data… [Read more…] about Good Economic Sign: November Housing Starts Shoot Up

CEDIA Expo Attendance Disappointingly Flat

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Photo of Expo crowdThis week, the Custom Electronics Design & Installation Association (CEDIA) announced the attendance for this year’s just-completed Expo, which they say came in at 18,700 attendees with 510 exhibiting companies. This level of attendance means only 200 people more visited the 2015 Expo – or a paltry 1% over the Expo attendance last year of 18,500 – and is disappointingly flat in a year that many hoped would show growth.

See more of our analysis on Expo trends… [Read more…] about CEDIA Expo Attendance Disappointingly Flat

CEDIA Releases Key Findings of Size & Scope Survey and They are Surprising

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Market Survey coverAs is their normal practice at the annual Expo, CEDIA released key results from their annual Size and Scope of the Residential Electronic Systems Market survey which is conducted in conjunction with Parks Associates. However, what is not normal is that this year we heard these results from Dave Pedigo, CEDIA’s all-around tech guy – rather than from Erica Shonkwiler, CEDIA’s Market Research Manager who has apparently left the organization. But that switcheroo was not the only surprise, as some of the results were almost shocking.

See the astounding results from this year’s survey… [Read more…] about CEDIA Releases Key Findings of Size & Scope Survey and They are Surprising

Pay TV Systems Slammed in Q2; Lose Almost Half Million Subscribers

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eMarketer logoNew studies show pay TV providers saw a large and significant decline in the number of subscribers in the second quarter of this year, losing more than 470,000 subscribers – almost a half million – during the quarter. It was their worst quarterly performance ever and indicates a growing, troubling trend.

See more on this new research and see why cable content providers aren’t faring much better… [Read more…] about Pay TV Systems Slammed in Q2; Lose Almost Half Million Subscribers

Dramatic Changes in Features New Home Buyers Want (Like Tech)

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Outdoor Kitchens & Media Rooms are Out, Walk-in Closets & Programmable Thermostats are In

NAHB LogoThe National Association of Home Builders has completed a comprehensive survey of home builders to learn what features home buyers are asking for in homes being built today. The survey, which the association conducts every year, showed a huge shift in priorities this year and reflects a fundamental shift in consumer preferences – a shift that will also impact the custom integration industry.

See what features are desired & shunned and what it means for us in tech… [Read more…] about Dramatic Changes in Features New Home Buyers Want (Like Tech)

Think Apple’s Watch is Doomed to Fail? Better Think Again

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Drawing from Apple Watch patent
This is a drawing from the patent application by Apple.

Apple, Inc. announced the coming availability of the Watch, its first major product in years, at a presentation earlier this month. Since that announcement, we’ve been struck by the lack of enthusiasm for the product amongst members of the TECH press. In conversations with colleagues, we heard many predict that the Watch is doomed to failure, in part because of this tepid response.

Now, results from a new survey suggests TECH wonks may be wrong… [Read more…] about Think Apple’s Watch is Doomed to Fail? Better Think Again

How Customers Prefer to Receive Your Marketing Messages

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10PhrasesSalespeopleHateToHearAn important element of marketing is communication…internally and externally. There are many choices of media through which to communicate with your B-to-B or B-to-C customers and different companies often choose different paths for this critical communication.

But do you know how your customers would prefer you communicate with them? New research tells you the customers’ preferred media…by age range.

See the data on how your customers want you to communicate with them… [Read more…] about How Customers Prefer to Receive Your Marketing Messages

With 60% Growth in Users in 2014, Instagram Blows by Twitter

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Now the 2nd Largest Social Media Site

From our friends at The Stratecon Group

Instagram logoHey TECH SMBs…get out your cameras and start snapping! Those bright graphics and dramatic displays in your booth at a trade show…that dazzling product unveiling at a major corporate launch event…a sophisticated setup for an all-new training event – all captured with your smartphone or digital camera and ready to share. You’ll want to consider posting those company & business-appropriate images on Instagram…now the second largest social media network in the U.S., according to new data released by eMarketer.

Not only that, but the researcher says more is to come from Instagram… [Read more…] about With 60% Growth in Users in 2014, Instagram Blows by Twitter

New Research: Smart Homes Market Will Grow to $58.7 Billion by 2020

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MarketsandMarkets logoNew market research on the smart home market says the global consumer market will grow to be valued at around $58.7 billion by 2020. Market researcher MarketsandMarkets predicts that recent developments in the channel will fuel a 17% compound annual growth rate (CAGR) between 2015 to 2020 leading to the creation of a significant consumer market.

See more on this new research…What ‘new developments’ are they referring to?… [Read more…] about New Research: Smart Homes Market Will Grow to $58.7 Billion by 2020