Strategy in TECH...
This morning we learned a stunning statistic – Pokémon Go, that new game that incorporates augmented reality and that is all the rage right now – has hit an impressive milestone. According to data from MFour Mobile Research, Pokémon Go is now on more Android smartphones than Twitter.
The Recording Industry Association of America (RIAA) reported overall industry sales data for 2015 this week, revealing that for the first time in history streaming music was the single largest component of industry sales. Revenues from streaming sources accounted for 34.3% of total revenues, beating out music downloads from services like iTunes and others which accounted for 34% of total revenues.
Overall sales increased 0.9% to $7 billion, the first overall industry growth since 2011.
There is a lot of buzz surrounding Amazon’s Echo product, a tabletop computer featuring a voice-controlled digital assistant named Alexa. Alexa will play your favorite music, get your morning news update, find out today’s weather for you, and more. All you have to do is ask Alexa.
But before Alexa, we had Siri and other voice-controlled assistants, mostly associated with our favorite smartphone. But are consumers enamored with using voice-controlled assistants? A new study from marketing company 451 Research suggests that we don’t.
Much like the amazing growth in music streaming over the last few years, streaming TV has also seen an explosion in the number of users as well. This growth has been fueled in large part by the growing popularity of both original programming and the replay of popular shows on Netflix, Hulu, and Amazon. Now new research data predicts that in 2016 streaming TV will reach the tipping point – more than half of all Americans will watch TV programming from streaming video services.
In a result that exceeded economists’ estimates, November overall housing starts jumped an impressive 10.5% to a seasonally adjusted annual rate of 1.173 million units. Well over the revised October rate of 1.062 million units, it also exceeded the 1.007 million units in November last year by 16.5%.
More importantly for our industry, single-family home construction rates jumped as well.
This week, the Custom Electronics Design & Installation Association (CEDIA) announced the attendance for this year’s just-completed Expo, which they say came in at 18,700 attendees with 510 exhibiting companies. This level of attendance means only 200 people more visited the 2015 Expo – or a paltry 1% over the Expo attendance last year of 18,500 – and is disappointingly flat in a year that many hoped would show growth.
As is their normal practice at the annual Expo, CEDIA released key results from their annual Size and Scope of the Residential Electronic Systems Market survey which is conducted in conjunction with Parks Associates. However, what is not normal is that this year we heard these results from Dave Pedigo, CEDIA’s all-around tech guy – rather than from Erica Shonkwiler, CEDIA’s Market Research Manager who has apparently left the organization. But that switcheroo was not the only surprise, as some of the results were almost shocking.
New studies show pay TV providers saw a large and significant decline in the number of subscribers in the second quarter of this year, losing more than 470,000 subscribers – almost a half million – during the quarter. It was their worst quarterly performance ever and indicates a growing, troubling trend.
The National Association of Home Builders has completed a comprehensive survey of home builders to learn what features home buyers are asking for in homes being built today. The survey, which the association conducts every year, showed a huge shift in priorities this year and reflects a fundamental shift in consumer preferences – a shift that will also impact the custom integration industry.
Apple, Inc. announced the coming availability of the Watch, its first major product in years, at a presentation earlier this month. Since that announcement, we’ve been struck by the lack of enthusiasm for the product amongst members of the TECH press. In conversations with colleagues, we heard many predict that the Watch is doomed to failure, in part because of this tepid response.
