Eye-Popping Numbers Point to Huge Shift in Consumer Preferences
Much like the amazing growth in music streaming over the last few years, streaming TV has also seen an explosion in the number of users as well. This growth has been fueled in large part by the growing popularity of both original programming and the replay of popular shows on Netflix, Hulu, and Amazon. Now new research data predicts that in 2016 streaming TV will reach the tipping point – more than half of all Americans will watch TV programming from streaming video services.
