As more research continues to emerge on consumer utilization of voice-controlled devices, it becomes clear that there are still impediments to end-users utilizing their voice-control capabilities regularly, according to research by Social Lens. A separate study by Nielsen reaffirms what Strata-gee has previously reported, that people use smart speakers more for listening to music, than for any other task…including voice-control of their home automation solutions.
Siri
Where Are Consumers Putting Smart Speakers in Their Homes?
Sorry Siri: Research Shows Consumers Aren’t Using Voice-Controlled Assistants
There is a lot of buzz surrounding Amazon’s Echo product, a tabletop computer featuring a voice-controlled digital assistant named Alexa. Alexa will play your favorite music, get your morning news update, find out today’s weather for you, and more. All you have to do is ask Alexa.
But before Alexa, we had Siri and other voice-controlled assistants, mostly associated with our favorite smartphone. But are consumers enamored with using voice-controlled assistants? A new study from marketing company 451 Research suggests that we don’t.
See more on smartphone users embrace of voice-controlled assistants… [Read more…] about Sorry Siri: Research Shows Consumers Aren’t Using Voice-Controlled Assistants
New Wave of Apple iTV Rumors Circulate as Industry Remains on Edge Waiting for Launch
<February 8, 2012> Several reports of new iTV “sightings” have emerged around the Internet with many coming out of Canada as Apple is said to have submitted samples of its latest innovation – a revolutionary new television design – to various testing agencies for approval. [Read more…] about New Wave of Apple iTV Rumors Circulate as Industry Remains on Edge Waiting for Launch
