Strategy in TECH...
Market researcher eMarketer reports that the latest research on marketing trends for small to medium sized businesses (SMBs) – and in this case, retailers – shows that email marketing remains the top tactic for both customer acquisition and retention. This research, pushes back the notion expressed by some, that email is losing momentum.
We have learned from multiple sources, and now confirmed with the company, that leading control systems provider Crestron will in fact have a presence at the upcoming CEDIA Expo this September in Dallas, TX. This news will come as a surprise, perhaps even a shock, to many considering that just a few months ago, the company announced its departure from the residential custom integration industry’s biggest annual event.
Back in the Fall of 2013, we told you about the birth of a new brand called Bluesound – a new networkable, high-quality wired and wireless multiroom music system. Almost simultaneously, and in response to the obvious success of Sonos we suspect, new systems from Bose, D&M Holdings (HEOS), and Lenbrook were all introduced. But Lenbook officials maintained that their system had an advantage over most of the other systems – they had created their own operating system called BluOS.
The ink is barely dry on their agreement to be acquired by Britain’s Melrose Industries PLC, and already Nortek Inc. finds themselves the subject of multiple investigations by several major law firms who have publicly notified shareholders this deal may not be a good one for them. It is not clear if these law firms intend to take action yet, but if so, it could be a complicating factor in the transaction.
News comes this 4th of July holiday week that Ingram Micro, itself just recently acquired by a Chinese shipping company, has sold off AVAD, LLC and AVAD Canada Ltd., to Kingswood Capital Management, a private equity company. In an announcement from Kingswood, the company says it has brought in a new upper management team – including a new CEO, industry veteran Tom Jacoby.
Big changes are coming to Sharp, Corp. in the wake of their acquisition by Hon Hai Precision Industry Co – better known as Foxconn. News out of Japan notes that the deal between Sharp and Foxconn officially closes at the end of this month. According to both parties, the acquisition is proceeding smoothly and is fully expected to close on time.
Control4 Corporation announced Wednesday that they are rolling out an interesting new augmentation to their overall training efforts – short e-learning modules called Smart Skills. Smart Skills are short videos made available to certified Control4 dealers that offer focused training on one specific topic.
Skullcandy, the lifestyle headphone company in which design is as important as performance (some would say more important), saw its stock skyrocket some 16% on Wednesday as word leaked out that the company’s founder was exploring the possibility of taking the company private in a buyout. This idea was revealed in a filing with securities regulators by Skullcandy founder Richard Alden.
SpringDeck, an industry-focused marketing content aggregator, announced this week that they are expanding their model to offer custom integrators a free app to access their content database. In the past, integrators could only access SpringDeck’s extensive content stored in manufacturer-centric “libraries” by paying a fee. Now, through this special app called SpringDeck Lite, integrators gain this access for free.
The ink was barely dry on their $3.5 billion dollar acquisition of troubled Japanese giant Sharp Corp., when Foxconn’s CEO Terry Gou was forced to admit that overall orders for goods produced by the Taiwanese OEM manufacturer are dropping. Gou was essentially pressed to make the admission by China’s Premier Li Keqiang on Tuesday.
