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What It Means to Have Your Showroom Certified by Control4

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Phot of front of Total Home TechnologiesWhen you first pull up in front of Total Home Technologies in Roseland, NJ, it looks pretty much like any other small town store, blending in perfectly with the feel and flavor of this humble little borough of about 5,800 people located twenty miles west of New York City in a picturesque hilly section of Essex County, New Jersey. That feeling persists when you first walk over the “Welcome” mat and enter through the front door to find a comfortable living room on your right and, somewhat surprisingly, an outdoor backyard scene on your left.

You have just entered a Control4 Certified Showroom, and the show’s about to begin…

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Gibson Hits a Sour Note with Philips & Creditors

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Photo of Gibson CES promoGibson, as Strata-gee previously reported, filed for bankruptcy protection on May 1st in a pre-negotiated package with principal noteholders of the company’s substantial debt – debt that was now in default. But while that deal suggested a smooth path for the case through the bankruptcy court, it did not take into account the position of unsecured creditors, and especially Philips who describes itself as the largest unsecured creditor in the matter.

See more on the discord in Gibson’s bankruptcy proceedings… [Read more…] about Gibson Hits a Sour Note with Philips & Creditors

AudioControl to Launch 70-Volt Amp at Its First InfoComm

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Move to Drive Share of Commercial Channel

AudioControl logoAudioControl, a scrappy and innovative maker of electronics solutions for residential, commercial, and automotive applications, said today that it will show its commercial products at InfoComm 2018 taking place next week in Las Vegas, NV. Although the company has been involved in the commercial market for years, this is the first time they’ve displayed at InfoComm in a bid to further build their share of the commercial channel.

See more on this bold move by AudioControl… [Read more…] about AudioControl to Launch 70-Volt Amp at Its First InfoComm

Sonos Cuts Nearly 100 Employees or 6% of Staff

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BREAKING NEWS

Sonos logoSonos Inc. confirmed late yesterday that it has cut 6% of its staff, or 96 employees, just days before a highly anticipated public offering expected as early as next month. The cuts are said to have been across all department and at all levels.

See more on what we know about the Sonos staff cuts… [Read more…] about Sonos Cuts Nearly 100 Employees or 6% of Staff

Painting the Gibson Bankruptcy by the Numbers

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Gibson Memphis facility artworkWe have been closely following – first Gibson Guitar and then Gibson Brands – from their decision in 2012 to shoot for the stars by using OPM (other people’s money) to make highly leveraged…and highly questionable…acquisitions of various consumer electronics brands (a category in which the CEO and his team had no experience) to their recent 2018 bankruptcy. Gibson was trying to diversify their musical instrument business into something that now former CEO Henry Juszkiewicz called a music lifestyle brand. Instead, they wound up in bankruptcy.

Let’s look at what some of the numbers in the Gibson filings reveal… [Read more…] about Painting the Gibson Bankruptcy by the Numbers

Who Launched New Experience Centers Yesterday?

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Amazon/Lennar Experience CenterYesterday, a major manufacturer who is very influential in the industry announced it was launching a series of “Experience Centers” across the country to help promote its brand. Perhaps you think I’m referring to Control4, who did announce such a program yesterday in partnership with 140 integrators around the country. But no, I’m referring to Amazon.com, who has partnered with one of the largest home builders in this country – Lennar – to build Amazon Experience Centers all around the U.S.

See more on this Amazon and Lennar program… [Read more…] about Who Launched New Experience Centers Yesterday?

Tidal Accused of Manipulating Stream Counts

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Changed Data Favors Payouts to Two Owners of the Service

Tidal logoA report by Rolling Stone magazine says that Tidal, the troubled streaming service owned by rapper Jay Z and a consortium of music industry personalities, has been accused of faking their data, manipulating stream counts to artificially boost figures for certain Beyoncé and Kanye West projects. Although Tidal denies the reports, some of the facts being reported are indeed troubling.

See more on the accusations against Tidal… [Read more…] about Tidal Accused of Manipulating Stream Counts

Best Buy Rebranding Reverses Historic Course

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Old Best Buy logoBest Buy has launched a corporate rebranding that is both sweeping in style and represents a shocking reversal of course, undoing much of its original mission that was created when founder Dick Schulze, President Brad Anderson and crew launched an entirely new store concept known as “Concept II.” Concept II was a reinvention of their formerly more traditional superstore design to a new warehouse style discount store designed to deliver the “Best Buy” on all things tech. This new branding change is to such a significant degree that even Advertising Age Magazine (AdAge) devoted significant space to an analysis of it.

See more on this surprising reversal of the genesis of Best Buy’s founding concept… [Read more…] about Best Buy Rebranding Reverses Historic Course

Leon Acquires Terra Speakers, Expanding Assortment

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Noah Kaplan of Leon Speakers
Noah Kaplan

Leon Speakers announced this week that it has acquired Terra Speakers in a transaction that is said to offer Leon a greatly expanded portfolio of high performance products targeted for the outdoor and commercial segments. The company says this acquisition provides “new residential and commercial business opportunities” with a company renown for rugged, all-weather outdoor speakers.

See more on this Leon and Terra transaction… [Read more…] about Leon Acquires Terra Speakers, Expanding Assortment

Docs Show Gibson Bankruptcy Bigger Than You Think

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Photo of Gibson CES promoFounded in 1894, it is a mark of their long-term brand success that Gibson has become such a large and far-flung international organization. In a cursory review of documents submitted to the court as part of their bankruptcy filing shows, legendary performers such as Muddy Waters, BB King, Elvis Presley, Pete Townsend, Keith Richards, Duane Allman, Elvis Costello, Lenny Kravitz, Slash, Dave Grohl, Joe Bonamassa all used various Gibson products that, in some cases, became a signature of that performer. And yes, the bankruptcy filing promotes these iconic names.

But from these Gibson filings, we’ve learned so much more… [Read more…] about Docs Show Gibson Bankruptcy Bigger Than You Think