Strategy in TECH...
Gibson Brands announced at the end of last week that it had successfully completed a $16.6 million coupon payment to holders of its $375 million 8.875% senior secured notes due 2018. This news, a seemingly positive development for the company, really only means that they get to march forward towards their mid-year debt maturities – the big event. But, for the moment at least, they are stayin’ alive.
In sort of a cross-technology sharing agreement, Bryston says it has partnered with relative newcomer StormAudio to create new products that will embody shared technologies from the two premium companies. According to the announcement, the agreement will enable “both companies to leverage their respective design and manufacturing expertise in an array of new product offerings.”
Monster, Inc. (formerly Monster Cable) announced this week that it is launching its first ever television ad during the NBC broadcast of Super Bowl LII this Sunday, February 4. Usually the biggest TV event of the year, Super Bowl commands a king’s ransom in fees for advertisers, reportedly $5 million for a 30-second spot according to Sports Illustrated. Monsters ad? A full 60-second spot.
Just last week, we learned that real estate investment company Somera Road filed a lawsuit in the Davidson County Chancery Court in Nashville, alleging that Gibson Brands had reneged on a deal to sell them a property known as the Valley Arts building. Now, in a report from the Nashville Post, we’ve learned that another party has sued Gibson over the same property.
James Loudspeaker, the scrappy, custom creation-centric speaker manufacturer, announced this week a new series of 2.1 soundbars. By 2.1, they mean the soundbar reproduces left-channel audio, right channel audio, and deep bass via an included subwoofer…all in one. Because of this unique configuration, James calls it their LR-S soundbar.
After a tumultuous five-year period, which began in 2012 when Thiel was sold to Tennessee private investor David B. Griffin, we can now confirm that Thiel Audio has been closed for good. Failing some kind of 11th hour rescue, another great American audio brand will be relegated to the dustbin of history.
A little more than a month ago, Gibson stunned the music world by abruptly shutting down Cakewalk, a music software company it had acquired in 2013. Now the music industry is abuzz again, after an announcement from Gibson Brands that it has decided to pull out of the NAMM show – the biggest music industry tradeshow, taking place at the Anaheim Convention Center January 25-28. Gibson Guitars is one of the top guitar manufacturers in the world, and the thought of a major music industry tradeshow without their representation has tongues wagging throughout the industry, with plenty of speculation about the “real” reason Gibson chose to pull out.
Sound United announced yesterday it had completed the acquisition of shuttered high-end brand Classé Audio from former owner Bowers & Wilkins. Terms of the deal were not disclosed. The announcement confirms the deal of which Strata-gee reported last month when Sound United quietly entered negotiations to buy the brand.
Just when you thought it was all over, Strata-gee has learned that a new suitor – Vista, CA-based Sound United – has emerged to make a bid to acquire Classé Audio from current owner B&W Group. Classé was shut down by B&W on October 6th, as we reported at the time. However, because the company was still sitting on a relatively significant level of inventory – and was considering producing an additional small run of certain models to balance out their inventory to facilitate liquidation – B&W executives often maintained it was still in business.
When deals with three previously interested parties failed to come to fruition, B&W made the decision to close Classé’s Montreal headquarters, dismiss all Classé staff, and turned over service and support functions to B&W facilities.
Portal announced today that it has secured a deal with Origin Acoustics which will allow dealers to select and purchase Origin products through its unique, brand-agnostic, proposal and purchasing web portal for integrators. The deal includes not only Origin products, but iRoom brand models as well. And Portal says it will be offering “exclusive access to the award winning Valet Amplifier system.”
