This week we learned that Onkyo and Integra products would now be sold through AVAD, a distributor of custom integration products in the U.S. that is in the middle of changing its business model. Interestingly, this announcement came from AVAD, not from Onkyo/Integra, although Onkyo Vice President of Sales and Business Development Joe Petrillo is quoted in the official release.
But this simple announcement is being viewed as a game changer for many in the industry, who note that with the loss of its more “protected” status, Integra may have lost one of its key selling points.








A dramatic new high-end line of loudspeakers, Horns by Auto-Tech, is now available from Chane Music and Cinema, the newly appointed North American distributor/retailer for the brand. The brand offers five different systems, each of which features the use of “well-tried” horn technology. Paul Klipsch would be proud!
Allnet Distributing, the large Chicago-based custom integration-focused distribution company founded by former AVAD principal Wally Whinna, announced that it has opened an outlet in Carmel, IN, an area just outside of Indianapolis. The new location will take over responsibility for servicing the Indiana market which was previously handled out of the firm’s Chicago-area headquarters facility in Elk Grove Village, IL.
