Strategy in TECH...
Although Sonos CEO Patrick Spence and CFO Brittany Bagley both proclaimed that the Sonos fiscal Q3 results were “better than expected,” the fact that they reported that revenues had declined and the company booked a much larger net loss seems to be rubbing investors the wrong way. As of this writing on August 6th, the value of Sonos shares have declined more than 18% in afternoon trading.
Melrose plc, parent company to Nortek, Inc., has taken some serious incoming hits this month – hits from both major credit rating agencies Fitch Ratings and Moody’s Investors Service. And these hits hurt. Fitch was first when they announced a couple of weeks ago that in a review of GKN Holdings Limited – Melrose’s largest holding by far – it was maintaining its credit rating at current levels, but it was changing its future “Outlook” to “Negative.” Today, Moody’s announced they too were changing their outlook on GKN from “Ratings Under Review” to “Negative.”
Multiple sources are confirming to Strata-gee that Nortek Security & Control (NSC or Nortek) is planning to shut down two of their brands – Sunfire and the once iconic Niles. The move is said to be the result of their relative under-performance as the company shifts its focus to the apparently more successful brands, such as Elan.
A national network of sales representatives have formed a group to promote and sell products supporting the residential wellness segment – sometimes known as the “healthy home” segment. Called the PureTech Alliance, the organization was conceived and formed by two former founding members of another national group – this one of regional specialty A/V distributors – known as the Alliance of Value Added Distributors (AVAD).
AVAD went on to become a successful $200 million national distributor that helped drive the growth of the custom installation channel and was ultimately acquired by Ingram Micro. Will lightening strike twice?
In a new filing with the Securities and Exchange Commission, Sonos, Inc. [SONO:NASDAQ] announced a series of measures to try and get company costs under control in the wake of the COVID-19 impacted economy. More drastic than previous announcements, Sonos said it will cut its global headcount, close its New York retail store, close six satellite offices, cut the CEO pay, and further cut the executive team’s pay.
Bowers & Wilkins (B&W), a leading high-end specialty loudspeaker brand for 54 years, that recently zigged and zagged when it was acquired by EVA Automation and launched a whole new line of wireless multi-room audio systems, has taken steps to demonstrate its re-focus on their high-end, high-performance roots. These moves include re-hiring the company’s long time PR company and now launching new products that are true to its heritage as an undisputed leading premium brand.
Just last Friday, the big news hit that Sound United had signed a letter of intent (LoI) to acquire respected audio specialty brand Bowers & Wilkins. Strata-gee was one of the first to break the news and from the moment I hit “publish,” Strata-gee web traffic stats made it clear that you all viewed this as big news as well.
That first announcement came from the Sound United camp – and it was pretty terse. As luck would have it, for the last couple of weeks before that news hit, I had already been pursuing an interview with James Krakowski, Bowers & Wilkins’ Executive Vice President, Americas, to follow up on a previous story. Although we had been struggling to find a time to connect, when this news hit, he graciously agreed to make himself immediately available for an interview.
Late in the day yesterday (Friday), Strata-gee told you about an announcement from top multi-brand audio provider Sound United, saying they had reached a preliminary agreement to acquire Bowers & Wilkins (B&W), a leading high-performance, high end audio loudspeaker brand. It was big news that represented another step in a long saga of B&W looking for a new home, after a previous deal with EVA Automation and its CEO Gideon Yu fell completely apart.
Now as I write this today, B&W has released a rare Saturday morning press statement that gives the same news – but from the B&W side of the deal…a statement that seems shaded differently than the Sound United characterization.
In yet another twist in the long and winding saga of Bowers & Wilkins (B&W), it was announced late Friday that the company has entered into an agreement to be acquired by Sound United, the parent company of several audio brands such as Denon, Marantz, Polk Audio, Definitive Technology, HEOS, Classé, and Boston Acoustics.
It seemed as if 2020 was destined to represent a year of hardship, illness, and death in the wake of a still simmering COVID-19 pandemic – not to mention its impact on the economy. Then, a white police officer in Minnesota was filmed with his knee on the neck of George Floyd, an unarmed black man, who died. That officer, along with three others present, was charged with murder. And a fuse was lit that erupted into street protests which were largely peaceful with some acts of violence in cities around the country.
This scenario – white police officer killing an unarmed black man – is an all-too familiar one here in the United States…but this time, people took to the streets both here and around the world. And a growing list of powerful brands, including a few in our industry, are stepping forward to take a stance on the issue.
