Strategy in TECH...
CEDIA announced today that like last year, Amazon will offer a sponsored keynote presentation at the upcoming CEDIA 2017 show in San Diego. The Amazon keynote will take place on Thursday, September 7, from 2:00PM – 3:00PM in the San Diego Convention Center Ballroom 20A.
One of the industry’s most successful luxury high-end audio shows, T.H.E. Show Anaheim, will take place at the Hilton Anaheim next month on September 22-to-24. Known to be a strong draw for audiophiles and other aficionados of luxury entertainment products, T.H.E. Show (The Home Entertainment Show) is a great place to see the best and the latest luxury high-end A/V and associated gear.
AudioControl, the Seattle,WA-based scrappy manufacturer of specialty audio electronics for both the automotive and residential markets announced that 2017 is their 40th Anniversary, marking a somewhat remarkable journey from outsider accessory maker to a brand of growing significance to many in the mobile AV and residential custom integration communities. And to what does the company attribute their success? It’s all about reliability, performance and value…
LG Electronics announced this week an interesting new compact laser projector targeted at the home cinema enthusiast. Although quite affordable, this light and compact projector – called the LG ProBeam – features some very cool technology and features sure to delight residential movie fans.
Nest Labs announced on Wednesday their all-new, upgraded indoor security camera, called the Nest Cam IQ, with new “intelligent” features to make it more useful and secure. For the first time, consumers are able to not just remotely monitor their homes, but receive more – and smarter – alerts thanks to this cameras remarkable new smart technologies and features.
The Consumer Technology Association (CTA) announced this week that at its upcoming Consumer Electronics Show (CES) in January 2018 in Las Vegas, there will be a new area of focus on Smart City technologies. The group plans both a dedicated display space featuring the technologies of Smart Cities, as well as a full schedule of related conference programming.
Ft. Collins, CO-based CasaTunes announced this week that it has launched a new feature to better address their growing global business. This new feature is a call to Muslim Prayer feature, which will be very handy for end users in their growing Middle East business. A unique capability ignored by most system providers, this new call to Muslim Prayer support allows users to schedule and customize their personal call to pray.
During the Sapphire Marketing NYC Road Show in Manhattan this week, we had the opportunity to spend time with Jeff Singer, Crestron’s Executive Director of Product Marketing, who shared with us the latest updates on the company’s major residential technology initiatives. He also helped us gain a better understanding of the company’s philosophy of product development and design, saying “We’re just trying to figure out how to solve real world problems for real world people.”
A new marketing group in the tech space called Johnnie & Co. has partnered with CEDIA to launch a new website development program for the organization’s members. For those dealers who do not have a website, or those who have an older site in need of a serious refresh, this new program offers CEDIA members an affordable path to a hand-built-for-them website.
New research that came out at the end of last year shows that most small businesses are turning to social media as their top marketing tactic. This relatively new form of marketing has seen its adoption soar recently, but this is the first time we’ve seen it ranked as the top choice of small businesses.
