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Masimo vs. Apple Trial Starts Today – Judge Tells Jurors to Leave Their Apple Watches at Home

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Apple watch showing blood oxygenation feature

Its Biggest Battle Yet with the World’s Largest Tech Corp

As I write this post on Wednesday, it is the opening day of the patent infringement and trade secrets trial based on a lawsuit filed by Masimo Corporation [NASDAQ: MASI] and Cercacor Laboratories, Inc. (a Masimo-affiliated company) versus Apple, Inc. [NASDAQ: AAPL]. You could call it David vs. Goliath, as tiny Masimo tangles with Apple, the largest corporation in the world. This lawsuit was originally filed back in January 2020 by Masimo who claims that Apple has misappropriated trade secrets by hiring former Masimo employees and stealing Masimo patented technologies, valuable intellectual property (IP) they consider trade secrets, for use in Apple products.

Learn more about Masimo vs. Apple…

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Masimo Hails ‘Momentous Year’ in Fiscal ’22 with Revenue Gains From Sound United Acquisition

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Image from Masimo quarterly earnings presentation

But Was It Truly a Momentous Year?

On Tuesday, Masimo Corporation (Masimo) (NASDAQ: MASI) announced the results for its fiscal 2022 fourth quarter and full-year periods. Calling 2022 a “momentous year” for the company, management noted strong revenue growth – mostly from its acquisition of Sound United – as well as several adjusted figures exceeding forecast.

Learn more about Masimo’s results and see what they said about Denon and Marantz performance…

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Masimo, Parent of Sound United, Scores Big Win in Patent Action Against Apple

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United States International Trade Commission logo

Masimo (NASDAQ: MASI), a medical products manufacturer who also owns audio products maker Sound United, said this week that a U.S. International Trade Commission (USITC) Administrative Law Judge in Washington D.C. has ruled that Apple, Inc. (NASDAQ: AAPL) has violated Section 337 of the Tariff Act of 1930 by importing and selling models of their Apple Watch that incorporate light-based pulse oximetry technology that infringes on two of Masimo’s patents. Apple first introduced its pulse oximeter sensor in their Apple Watch Series 6 in 2020 and continues to incorporate it into models up to the current series.

See more on the Masimo patent win over Apple

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Masimo, Sound United Parent, to Expand Denon’s HEOS System

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Masimo image showing Sound United brand HEOS

Company Finally Gives a Glimpse of Its Sound United Strategy

In what may turn out to be the best test yet of Masimo’s long-term plans for Sound United, the company announced today that it is launching an expansion of HEOS, the wireless home system initially developed by the company’s Denon division as part of a whole-home wireless music system. When Masimo acquired Sound United back in February of this year, Denon’s “cloud-connected home ecosystem” was one of the items it specifically mentioned as what attracted them to make the acquisition.

With today’s announcement, the company says that the launch of this “…expansion of the HEOS platform [will] provide a robust and always-on connection to the Masimo Health secure cloud.”

See more on this latest announcement by Masimo

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Sound United Parent Masimo Wins Big as Judge Finds Former Employee Stole Its Trade Secrets

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Masimo W1 hero
Masimo’s W1 smartwatch uses proprietary technology to deliver accurate blood oxygen saturation levels

Findings Place Apple, a Separate Dispute, into Legal Crosshairs

Masimo Corp. (NASDAQ: MASI), the owner of major audio company Sound United, revealed last week that it had received a favorable ruling against a former employee who was found by the Honorable Judge James V. Selna of the United States District Court of the Central District of California, to have stolen numerous company trade secrets and then employed them in the design of a competitive product and in numerous patent applications. With this conclusion, Masimo earned a long, hard-fought win that gives them positive momentum as they head to court again against a bigger combatant.

Why is this case – Masimo vs. True Wearables – particularly notable? Because alongside this action, Masimo is also suing Apple, Inc. on many of the same issues – a case that has just been incredibly bolstered by the District Court’s ruling against True Wearables and its founder Dr. Lamego.

See why things are getting interesting for Masimo and hot for Apple

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Masimo Corp., Parent of Sound United, Announces Mixed Fiscal ’22 Q3 Results

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Masimo graphic from investor materials

Masimo Corporation (NASDAQ: MASI), the parent company of Sound United, announced its financial results for fiscal 2022, third quarter this week, which covers the 90-day period ending on October 1, 2022. Results for the company, which makes and sells medical equipment and AV products, were mixed, showing good growth in revenues (sales) but a decline in earnings (profits).

Why were results mixed? Read on…

See more on the earnings report by Masimo

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Masimo Acquisition of Sound United Spurs Ugly Activist Shareholder Lawsuit

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Masimo home page

Will Sound United End Up on the Chopping Block as One of Kiani’s Follies?

Politan Capital Management LP filed an amended Schedule 13D to report to the Securities and Exchange Commission (SEC) two important actions the activist investment company had recently taken. One of those actions was that it had increased its holdings of Masimo Corporation (NASDAQ: MASI) to 4,648,869 shares or nearly 9% of the company’s outstanding shares – making it a significant owner. And the second action? Politan has filed a “Verified Complaint” against the company and its Board of Directors – and boy, that complaint is a doozy!

See the details of Politan’s lawsuit against Masimo Corp.

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Masimo Names Blair Tripodi as Replacement for Former Sound United CEO Kevin Duffy

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New Masimo W1 smart watch

Tripodi to Head New Masimo Consumer Division

Masimo, a medical products company that acquired Sound United in February 2022, announced on Monday that it is naming Blair Tripodi as Chief Operating Officer (COO) for its new Consumer division. At this time, the Masimo Consumer division consists almost exclusively of the Sound United business. Tripodi moves into the role originally given to former Sound United CEO Kevin Duffy, although Duffy was offered the title of President.

See more on Tripodi’s ascension to COO of Masimo Consumer division

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Masimo Quarterly Report Offers a First Look at Sound United Numbers & Future

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Joe Kiani, Masimo CEO

Masimo Corporation (NASDAQ: MASI), a global designer and producer of medical products and associated services that recently acquired Sound United, reported its second quarter fiscal 2022 results this week. With this filing, we get to see real data on the size and performance of Sound United, which the company acquired in April.

Learn more on the Masimo report, including the Sound United results

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Big Changes Hit Sound United as Terminated President Duffy Exits Today

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Kevin Duffy, head of Sound United terminated by Masimo
Kevin Duffy

Sound United VP James Krakowski Announces Departure As Well

On April 11, 2022, Masimo Corp. appointed Kevin Duffy – then CEO of Sound United – President of the Consumer Division of Masimo Corp. as part of its $1 billion acquisition of Viper Holdings Corp., Sound United’s parent company. Duffy was offered a fairly rich package, with salary and certain other benefits and perks that could be worth millions of dollars, in some cases after a vesting period.

Then, just ninety days later, the company filed paperwork with the SEC saying that it had terminated Duffy “without cause.”

See more on Duffy’s exit from Sound United and Masimo

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