Strata-gee.com

Strategy in TECH...

Sonance James Small Aperture Series
You are here: Home / Archives for trade shows

trade shows

Savant’s Virtual Expo Delivers a Powerful 1-2 Punch That Just Knocks Me Out

by Leave a Comment

Online home of the Savant Virtual Expo 2021

As the first and one of the most prominent brands that decided to pull out of the recent CEDIA Expo in Indianapolis last month, Savant based their difficult decision on placing the safety of their employees and customers as their key concern in a time of surging Delta-variant COVID infections. But that decision did not mean that they didn’t want to communicate with their dealers about the many exciting developments at the company. So Savant developed a powerful two-pronged approach (the 1-2 punch I mentioned) to deliver their dealers a better – virtual – trade show.

See more on the Savant virtual tradeshow…

[Read more…] about Savant’s Virtual Expo Delivers a Powerful 1-2 Punch That Just Knocks Me Out

TOLA Expo: Industry Groups Partner for Super-Regional In-Person Dealer Expo

by Leave a Comment

TOLA Expo logo

A group of industry manufacturer sales representatives in the Southwest has partnered with Samsung to produce one of the first in-person industry dealer events in more than a year called the TOLA Expo. The event, which takes place on June 29-30, 2021 covers a huge region – organizers refer to it as a “super-regional show” – drawing from the states of Texas, Oklahoma, Louisiana, and Arkansas…hence, TOLA.

Learn more about next week’s TOLA Expo

[Read more…] about TOLA Expo: Industry Groups Partner for Super-Regional In-Person Dealer Expo

Emerald Cancels All Trade Shows & Events for First Six Months of 2020

by Leave a Comment

Status of CEDIA Expo Remains in Doubt

From Emerald Expositions website

Emerald Holding Inc. (NYSE: EEX), formerly known as Emerald Expositions Events Inc. – a national exposition company that is home to both the CEDIA Expo and CE Pro magazine – has announced that they are postponing all events for the first two quarters of 2020 due to the rapid spread of the global pandemic Coronavirus (COVID-19). Given their position as one of the largest producers of B-to-B trade shows in the U.S., this is a major development with huge impact on the various industries their shows serve.

Learn more on this major Emerald move…

[Read more…] about Emerald Cancels All Trade Shows & Events for First Six Months of 2020

On Its 10th Anniversary, Technology & Business Summit Adds Event

by Leave a Comment

Separate CASTLE Event Directly Addresses Convergence

Photo of exterior of MetLife StadiumA couple of months ago, I visited the first New York Metro area Technology & Business Summit at the MetLife Stadium in New Jersey and reported to Strata-gee readers about my experience. These events, smaller local shows, are fun to attend and offer some definite advantages to attendees as compared to the large national shows, such as more face time with brand executives, more hands-on displays with local representatives who truly know your business, and perhaps most importantly, much easier and more convenient to attend. Literally, these shows are a short drive from your home base, making it easier to fit show attendance into your schedule no matter how busy you may be.

Now celebrating its 10th Anniversary, the organizer plans on offering more events this year and is launching a new show concept called the CASTLE (Converging Audio/Video Security Technology Lighting & Entertainment) Summit.

See more on these new Technology & Business Summit developments… [Read more…] about On Its 10th Anniversary, Technology & Business Summit Adds Event

CEDIA Expo Attendance Disappointingly Flat

by 5 Comments

Photo of Expo crowdThis week, the Custom Electronics Design & Installation Association (CEDIA) announced the attendance for this year’s just-completed Expo, which they say came in at 18,700 attendees with 510 exhibiting companies. This level of attendance means only 200 people more visited the 2015 Expo – or a paltry 1% over the Expo attendance last year of 18,500 – and is disappointingly flat in a year that many hoped would show growth.

See more of our analysis on Expo trends… [Read more…] about CEDIA Expo Attendance Disappointingly Flat

CE Week: An Odd, Undefined Show Actually Surprises This Year

by 3 Comments

CE Week logoHeading to the train station at 6:15am Wednesday morning, I exited my air-conditioned home and was immediately slapped across the face with so much humidity my glasses instantly fogged up – momentarily blinding me. And although it was still somewhat cool this early in the morning, the sun rays made it clear we’d be headed into the mid- to upper 80s in just a few short hours. Here we go again, I told myself. Welcome to another hot, humid, sweaty June in New York. Must be time for CE Week.

I didn’t know it at the time, but CE Week was actually going to surprise me this year…

[Read more…] about CE Week: An Odd, Undefined Show Actually Surprises This Year

EHX 2.0? EH Publishing Gambles on a New Trade Event at a Connecticut Casino

by Leave a Comment

ceExchange LogoEH Publishing announced today that it is launching a new trade event next year that they call CE Exchange. The CE Exchange event will be held over a three-day period from May 6-to-May 8, 2013 at the MGM Grand Hotel in the Foxwoods Resort and Casino in Mashantucket, Connecticut. Targeted primarily to appeal to custom integrators in the northeast, the promoter says this is a new kind of event – not a typical trade show…but not a conference either.

So just what is CE Exchange?… [Read more…] about EHX 2.0? EH Publishing Gambles on a New Trade Event at a Connecticut Casino

CES Wrap-Up #1 – The Big News at CES Was That There was No Big News

by Leave a Comment

2012cesreport<January 18, 2012> When my kids were younger, they used to really love those Magic Eye puzzles. You know, the puzzles that look busy with lots of bright designs and graphics, but a hidden image is buried within them if you put your nose on the page, defocus your eyes, and really concentrate? This could be a pretty good analog of this year’s recently completed CES. How so, you ask? [Read more…] about CES Wrap-Up #1 – The Big News at CES Was That There was No Big News