Reps – Hire Them? Or Fire Them?

GUEST POST Manufacturers in the CE industry have bantered this question about since the industry began. Should we establish factory direct sales teams or use independent sale representatives? Or maybe a hybrid of both? Varied levels of success and failure … Continue reading

Kaleidescape Appoints Industry Veteran Mark Weisenberg as VP Sales

BREAKING NEWS… STRATA-GEE.COM EXCLUSIVE We have learned today that Kaleidescape has appointed well-known industry veteran Mark Weisenberg as Kaleidescape’s new Vice President of Sales. Weisenberg replaces former VP of Sales Buzz Goddard, who left the company this past December. See … Continue reading

Witten & Weisenberg Out of Core Brands as Company Reorganizes Its Product Management Team

BREAKING NEWS Today we learned that Core Brands has taken steps to reorganize their product marketing teams with moves both to bring in new executives – and to move two prominent executives out. Mitch Witten, former Core Brands Director of … Continue reading

Two Key Appointments for Core Brands Announced

Core Brands, a division of Nortek, Inc., has announced a couple of key appointments this week as it continues its restructuring in the wake of its creation late last year putting 10 separate companies under the Core Brands umbrella. The … Continue reading