Strata-gee.com

Strategy in TECH...

Sonance James Small Aperture Series
You are here: Home / Archives for Joe Roberts

Joe Roberts

In Its Boldest Move Yet, AVPro Global Acquires Control Solutions Maker RTI

by Leave a Comment

AVPro Global acquires RTI

We got a blockbuster announcement late this afternoon as AVPro Global announced that it has signed a definitive agreement to acquire Remote Technologies Incorporated (RTI), a well-known control and automation solutions provider for residential and commercial markets. AVPro Global is the parent company of AVPro Edge, AudioControl Pro, Bullet Train, Murideo, and ThenAudio and is an industry-leading provider of AV signal distribution solutions in the residential and commercial integration spaces.

With the addition of RTI, the company makes a bold move into the control and automation space and ties together its expanding universe of sector-specific brands.

Learn more about AVPro Global acquiring RTI Control…

[Read more…] about In Its Boldest Move Yet, AVPro Global Acquires Control Solutions Maker RTI

Ex-Nortek Exec Speaks With Strata-gee, See What’s On His Mind

by Leave a Comment

Photo of Joe Roberts from 2017 CEDIA Show
Joe Roberts, EVP of Products and Marketing, at 2017 CEDIA Show

The last ninety days or so have been somewhat turbulent at Nortek Security and Control (NSC), with two top executives departing under foggy circumstances. First, in May we learned that President Mike O’Neal had left the company. Then, last week, news emerged that Joe Roberts, Executive VP of Products and Marketing had also departed.

I reached out to Joe Roberts to try to find out what was up with all of these changes at NSC.

See what Roberts had to say about Nortek…

[Read more…] about Ex-Nortek Exec Speaks With Strata-gee, See What’s On His Mind

Core Brands Moved Under Control of Nortek’s SCS Group

by Leave a Comment

Nortek's Core Brands LogoIn a reorganization at Nortek, Core Brands, previously a freestanding, underperforming segment of the company, has been moved under the control of Nortek’s Security and Control Solutions Group, it was announced internally this week. With this change, Core Brands President Joe Roberts will now report to SCS Group’s President Michael O’Neal.

See more on this change with Core Brands inside of Nortek… [Read more…] about Core Brands Moved Under Control of Nortek’s SCS Group

Is the Shake-Up at Core Brands Really About Retirement?

by 1 Comment

Photo of Bill Pollock
Bill Pollock

 

Over the last few days, management of Core Brands has gone out of their way to reach out to several members of the media to talk about last week’s announcement of the retirement of President Bill Pollock, the exit of Senior VP of Sales Dave Keller, and of the layoff of “a small number of full-time positions.” The announcement suggests a lot of turmoil at Core Brands…a company that seems to have “turmoil” as its middle name.

But is this turmoil really about retirement? Or is something else going on at Core Brands?…

[Read more…] about Is the Shake-Up at Core Brands Really About Retirement?

Big Changes at Core Brands: Pollock Retires & Keller is Out

by 1 Comment

BREAKING NEWS

Nortek's Core Brands LogoWe received word late today of big changes taking place at Core Brands as the company announced that President Bill Pollock will retire “after 27-years leading Panamax-Furman” and Core Brands. Pollock’s retirement becomes effective at the end of the year and he will be replaced by Joe Roberts, currently Core Brands Vice President of Products and Marketing.

The company also announced that Senior Vice President of Sales Dave Keller will be also leaving the company “before the end of the year.” Interestingly, there was no reason given for Keller’s departure.

See more on these dramatic developments… [Read more…] about Big Changes at Core Brands: Pollock Retires & Keller is Out

Wait Till You See What’s Coming, Core Brands VP Tells Us

by 2 Comments

Nortek's Core Brands LogoLast week, Strata-gee was the first in the industry to report the financial second quarter results for Nortek, Inc. and while the overall news had many positive points – the results for the now-separately reported AV group was quite negative, driving the overall company into a net loss of $46.2 million. Our story hit pretty big, and drew a lot of “eyeballs” from around the industry.

One set of eyeballs belonged to a VP for Core Brands – who reached out to us… [Read more…] about Wait Till You See What’s Coming, Core Brands VP Tells Us

New Marketing VP for Core Brands Zeros in on a Key Problem

by Leave a Comment

Photo of Joe Roberts of Core Brands

Core Brands continues to rejigger its team as we mentioned in our Breaking News SYNCH earlier this week. And one major step in this process took place in September 2013 when Core Brands surprised many by announcing the appointment of Joe Roberts as its new head of marketing, replacing Paul Starkey. Two weeks later, Roberts headed to his first CEDIA ready to jump in feet first and reassure dealers of the company’s direction…and learn all about any concerns that they felt the company needed to address.

Boy…did he get an earful… [Read more…] about New Marketing VP for Core Brands Zeros in on a Key Problem

Witten & Weisenberg Out of Core Brands as Company Reorganizes Its Product Management Team

by 1 Comment

BREAKING NEWS

Nortek's Core Brands LogoToday we learned that Core Brands has taken steps to reorganize their product marketing teams with moves both to bring in new executives – and to move two prominent executives out. Mitch Witten, former Core Brands Director of Audio, and Mark Weisenberg, Business Development, are both out of the company effective immediately.

See who is newly joining the company, or has been promoted into new roles… [Read more…] about Witten & Weisenberg Out of Core Brands as Company Reorganizes Its Product Management Team

Core Brands Hires New Marketing VP to Replace Starkey

by Leave a Comment

Nortek's Core Brands LogoIn an announcement considered a surprise by most in the industry – Core Brands announced that it has named Joe Roberts as VP of products and marketing. Roberts will replace Paul Starkey, the former President of Core Brands’ Elan division and, most recently, Senior VP of Marketing for the company.

See more on this surprising announcement, including comments from Starkey… [Read more…] about Core Brands Hires New Marketing VP to Replace Starkey