Strategy in TECH...
Masimo Corporation (Nasdaq: MASI) announced on Tuesday its financial results for the fourth quarter and full year of fiscal 2023, the period that ended December 30, 2023. Results were mixed with revenues down double digits in the quarter but flat for the year. But a more sobering picture emerged for the “non-healthcare” division, also known as Masimo Consumer, which is the division that was formed when the company acquired Sound United almost exactly two years ago.
Portal, one of the custom integration industry’s most popular AV proposal & design software solutions used by thousands of custom integrators every day, has announced that they have struck a deal with two industry powerhouse brands – Snap One and Sonos – who will make the software available to their respective integration dealer bases. Both brands will underwrite the full monthly subscription cost for their dealers in an effort to help those integrators raise their level of professionalism, improve the efficiency of their operations, and increase their deal closing rates.
Respected digital imaging powerhouse Digital Projection International (DP) announced that it has expanded its sales team with two new regional sales managers. Both are experienced professionals who will offer sales and support to Digital Projection customers throughout their respective regions.
Like many companies, Snap One brands are the subject of several discussion Groups on Facebook, some run by the company and others run by third parties. In the days following their recent announcement of existing program changes, new program mandates, and new optional programs, many dealers took to Control4-related groups on Facebook to protest the changes immediately, vociferously, and even (in a few cases) profanely. It was an outpouring of emotion that group admins and participating Snap One executives like G Paul Hess and others struggled to stay on top of.
Snap One executives told the dealers in the group of an upcoming webinar in which the company plans to explain everything regarding the program changes to their dealers.
Days after Snap One announced a major program initiative in an effort to change the integration industry business model, the company held a media presentation in which 5 members of the 23-member Control4 dealer advisory panel that helped the company design the program were made available to select members of the media for a short question and answer session. This was organized by Snap One specifically because I had asked to speak with the panel. How do I know that was the reason for this media opportunity? Because company executives told the media that I was the reason they chose to hold this event. This may, or may not, have endeared me to the other media.
In the matter of Masimo Corp. v. Apple, Inc….AND…Apple, Inc. v. Masimo Corp. we have a full-blown, overt litigation war raging between two determined combatants. It is a complex battle that has opened multiple fronts with multiple separate actions initiated by each of the parties in District Courts, the U.S. International Trade Commission, the Patent Trial and Appeal Board, the U.S. Customs and Border Protection, and the U.S. Court of Appeals for the Federal District. Almost every one of the myriad decisions by all of these entities is appealed to final disposition.
However, Friday, January 12, 2024, turns out to be an especially important day.
Indy Audio Labs, the company that manufactures the respected high-end high-performance brands Acurus and Aragon, announced this week that it has appointed AWA Reps as its representative for the Great Lakes region. The company, which calls itself “leaders in immersive home cinema processing and amplification” is looking to shine a light on this appointment for dealers in the region.
Canada’s The Lenbrook Group announced today that it has spun off its digital media and content-related businesses as a separate unit, independent of its hardware brands. The new unit will be known as The Lenbrook Media Group and is to be headed by former MQA Ltd. CEO Mike Jbara.
A new study on corporate return-to-office (RTO) plans shows that 8 in 10 companies say they will track employee office attendance in 2024. The survey also found that those who fail to follow company policy on in-office attendance will face negative consequences for not complying.
Wow! It’s crazy that 2023 is now just about behind us, and what a dramatic and dynamic year it was! What were the key themes of the year? At the beginning of the year, I think most would say their greatest concern was the economy and their least concern was the tech industry. Yet the year turned out to be almost the exact opposite of that.
