Strategy in TECH...
Last week, a major patent trial began in Southern California as Masimo Corp. vs. Apple Inc. kicked off. And already big stories are flowing out of the proceedings that, for several days now, were entirely or partly conducted in complete secrecy, as Masimo executives testified behind closed doors.
As I write this post on Wednesday, it is the opening day of the patent infringement and trade secrets trial based on a lawsuit filed by Masimo Corporation [NASDAQ: MASI] and Cercacor Laboratories, Inc. (a Masimo-affiliated company) versus Apple, Inc. [NASDAQ: AAPL]. You could call it David vs. Goliath, as tiny Masimo tangles with Apple, the largest corporation in the world. This lawsuit was originally filed back in January 2020 by Masimo who claims that Apple has misappropriated trade secrets by hiring former Masimo employees and stealing Masimo patented technologies, valuable intellectual property (IP) they consider trade secrets, for use in Apple products.
Russound, a top specialty manufacturer of smart home and connected audio solutions for integrators, announced on Tuesday that the ever-popular Pandora streaming service is now included in the company’s top streaming products. Both the Russound MBX-PRE stereo preamplifier and the MBX-AMP stereo amplifier now have the Pandora streaming service included natively in the device.
Firenze, Italy-based high-end audio manufacturer Gold Note announced this week that it has selected Fidelity Imports as its exclusive U.S. importer and distributor. According to Gold Note’s announcement, the appointment will take effect starting April 1, 2023.
Russound released a statement today from CEO Charlie Porritt who summed up their experience at the recent ISE 2023 event in Barcelona. According to Porritt, the show was “one of the most productive, well-run, and enjoyable trade events to date.” It doesn’t get much better than that…
Parasound announced today that it has appointed Larry Bennett, a well-known audio industry veteran, as its Vice President of Sales and Marketing. The company says that this is the first step in new owner David Sheriff’s plan to revitalize the company.
WiSA Technologies, Inc. (NASDAQ: WISA) has been on a wild and rocky ride over the last few days as it scrambled to head off a delisting action by the Nasdaq stock exchange designed to force its stock listing off the exchange. At issue, the company’s business struggles that contributed to its declining stock bid prices have put it in violation of specific exchange rules governing maintained minimum pricing levels. This led the exchange to begin the delisting process, which WiSA appealed in order to buy itself some time.
The company then quickly embarked on a strategy – a mad dash really – to inflate its stock price artificially via a reverse stock split. But this tactic appears to have failed to impress investors, causing its stock bid price to collapse like an out-of-control toboggan ride down a cliff.
Multiple reports are pouring in that Snap One, a leading custom integration supplier, has just completed a restructuring that resulted in layoffs. It is not clear at this point just how many employees were cut, but it was significant enough to motivate several sources around the country to reach out to Strata-gee.
The trials and travails of WiSA Technologies (NASDAQ: WISA) appear to be continuing, if not accelerating, as the company said it has received a new notification from the Nasdaq stock exchange informing the company that its stock has violated yet another rule of the exchange, triggering a new instant delisting process. And this all took place in the wake of it just having won an additional 180-day extension period to try and cure a previous violation of a different rule from 2022. So what happens now?
Just one day after I posted the story Tech Takes a Turn…Downwards, we learned of more layoffs hitting tech, including Google parent Alphabet, Spotify, Vox Media, and more. These additional reports of even more tech layoffs only help to affirm the reality of a slowdown hitting big tech and other areas that are adjacent to tech, such as media focused on tech.
