Strategy in TECH...
Multiple reports are pouring in that Snap One, a leading custom integration supplier, has just completed a restructuring that resulted in layoffs. It is not clear at this point just how many employees were cut, but it was significant enough to motivate several sources around the country to reach out to Strata-gee.
Snap One (NASDAQ: SNPO), a major player in the custom integration/smart home channel, recently reported its fiscal 2022, third-quarter results last month, showing both revenue gains and reduced losses. The company says sales are slowing and they revised their forward-looking guidance for yearly performance downward.
Since this earnings report was released, the value of Snap One stock has really struggled, dropping 19% and setting several new 52-week lows.
In a move that was widely anticipated, Snap One announced this week that it will acquire Parasol, a remote support service that since its launch has been based on Snap One’s OvrC system. The company says that this acquisition will result in “creating new opportunities for Snap One Partners to focus on running their business while increasing profitability, productivity and service levels to their customers.”
At the end of last week, Snap One Holdings Corp. released the results of their fiscal 2022 first quarter, a period which ended April 1, 2022, with comparisons to the same quarter last year, which ended on March 26, 2021. The company showed good revenue growth in the quarter but is still dealing with a net loss – albeit less of one than in 2021.
Snap One Holdings Corp. (NASDAQ: SNPO) announced the results of their fiscal second quarter, the period that ended June 25, 2021. This is the first official report to investors for the newly public company, and Snap One executives were excited to talk about all the positive milestones they achieved in the quarter – first and foremost, launching a successful public offering. Aside from a technical glitch in their conference call with analysts, it was all good news from the company.
Snap One Holdings Corp (Snap One) – formerly SnapAV – has filed an S-1 registration with the Securities and Exchange Commission (SEC) in preparation for an initial public offering (IPO) of its stock on a public exchange. In this S-1 filing, we learn much about the company’s current position and what its plan is to grow the operation to even loftier heights.
Recently, in a special Zoom presentation for Strata-gee by SnapAV executives Jeff Hindman (Chief Revenue Officer) and Kordon Vaughn (VP Marketing), I was about to learn about the company’s new brand strategy going forward. Ever since SnapAV acquired their largest division, Control4, there has been much speculation about how to address the market with two strong, well-known brands. I joked, “So what’s it going to be…ControlAV or Snap4?
It turns out I wasn’t that far off, as the executives shared with me that they would be rebranding the organization as Snap One.
SnapAV kicked off their first major three-day virtual event called Snap Pro Live Tuesday afternoon. In a keynote presentation, SnapAV CEO John Heyman hailed the work of the integrator in the wake of the COVID-19 pandemic, saying the dealer “took on the role of a courageous warrior.” And with that, Snap Pro Live was launched offering three full days packed with useful content. (See more details on Snap Pro Live here…)
Event season is upon us, as evidenced by the two major events that took place last week – CEDIA Expo Virtual 2020 and Crestron NEXT. This year, thanks to COVID-19, these normally in-person events took place in the digital domain as virtual events. And the next big show that integrators are going to want to watch for – which will also be a virtual event – is the upcoming Snap Pro Live being produced by industry powerhouse SnapAV.
The industry is still adjusting to the new normal of SnapAV combining with Control4…even as it continues to gobble up more local distributors and talk about their e-commerce prowess. It can get a little confusing. Is SnapAV a manufacturer? An e-commerce play? A local distributor? Or are they attempting to be all of the above?
I spoke with SnapAV’s John Heyman and Charlie Kindel to try and help our readers sort this all out. It’s certainly a new world out there…but just what planet are we on?
