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Ted Green

Strata-gee Editor is Guest Panelist on ResiWeek

November 3, 2016 by Ted Leave a Comment

Photo of Ted Green on ResiWeekStrata-gee editor Ted Green was a guest panelist on this week’s ResiWeek webcast (recorded on Halloween), a production of AVNation.tv. Hosted by Matt Scott, the panel, which also included Jason Griffing of Harrison Home Systems and Jason Knott of CEPro, covered a range of topics in custom integration.

See more on this ResiWeek panel and grab a link to the show… [Read more…] about Strata-gee Editor is Guest Panelist on ResiWeek

Filed Under: Industry Trends, Shows & Events, Strategy Tagged With: Jason Griffing, Jason Knott, Matt Scott, ResiWeek, Ted Green

Directing Traffic – How to Drive More Prospects to Your Website

April 13, 2016 by Ted Leave a Comment

Photo of Residential SystemsYou don’t have to hire an expensive Search Engine Optimization (SEO) expert to make a meaningful improvement in your website’s ranking on a search engine results page. See the cover story in this month’s issue of Residential Systems Magazine by Ted Green on the five simple steps you can take that will propel your website to the top of the Google (or Bing, or Yahoo, or Ask) results page.

See more on this insightful article… [Read more…] about Directing Traffic – How to Drive More Prospects to Your Website

Filed Under: Marketing Tagged With: Residential Systems Magazine, search engine optimization, SEO, Ted Green

ResiWeek #4 Talks McIntosh, Sharp, & Control

February 26, 2016 by Ted Leave a Comment

We participated this week in ResiWeek, a new podcast centered on the residential integration market from the good folks over at AVNation.tv. Hosted by Tim Albright, guests this week included CEDIA’s Vin Bruno, Clare Controls’ Delia Hansen, and Strata-gee editor Ted Green. Topics included many hot stories of the day, including: McIntosh’s decision to sell products online, Clare Controls scoring a big deal with a builder, and the continuing drama at Sharp.

Check it out below…

Filed Under: Industry Trends, News, Shows & Events Tagged With: AVWeek, Delia Hansen, Resi Week, Ted Green, Tim Albright, Vin Bruno

Our Editor Makes Guest Appearance on AVWeek’s New Residential Webcast

December 17, 2015 by Ted Leave a Comment

Photo of AVWeek showStrata-gee.com editor Ted Green made a guest appearance on AVWeek’s new webcast called AVWeek Special: Residential. Just the second episode of this all-new, residential industry-centric webcast, host Tim Albright led an industry panel that, in addition to Green, included Heather Sidorowicz, Steven Brawner, and Todd Anthony Puma commenting on several hot stories of the day.

More on this new webcast, including a link so you can see it for yourself… [Read more…] about Our Editor Makes Guest Appearance on AVWeek’s New Residential Webcast

Filed Under: Industry Trends, News, Shows & Events, Tech Trends Tagged With: AV Week, AVNation, AVWeek, integration, residential, Ted Green, Tim Albright

Thank YOU

November 25, 2015 by Ted Leave a Comment

Happy ThanksgivingI wanted to pause for a moment to say thank-you. Thank-you to my family, friends, clients, and sponsors. You all make this…possible. [Read more…] about Thank YOU

Filed Under: General Topics Tagged With: Ted Green, thank-you, Thanksgiving

Beyond the Referral – Tools & Techniques to Power Up Your Marketing Strategy

June 1, 2015 by Ted Leave a Comment

Graphic of Residential Systems articleBe sure to see the cover story in the June issue of Residential Systems magazine titled Beyond the Referral – Tools & Techniques to Power Up Your Marketing Strategy by Strata-gee’s own Ted Green. This article introduces readers to the top tools of marketing to market your tech company today.

What are these top tools? Read more below… [Read more…] about Beyond the Referral – Tools & Techniques to Power Up Your Marketing Strategy

Filed Under: Marketing, News, Strategy, Tech Trends Tagged With: blogs, email, Residential Systems, social media, Ted Green, websites

Strata-gee Editor Ted Green is Guest Panelist on AVWeek

January 27, 2015 by Ted Leave a Comment

Graphic of AVWeek logoAVWeek, a weekly audio/video webcast on AV industry news from AV Nation invited Strata-gee.com editor Ted Green to participate as a guest panelist last Friday. The group discussed several of the AV industry’s most recent news stories including Harman’s acquisition of software company, a new AVNu Alliance product, Via founder Randy Stearns leaving, and more…

Get the link to view/listen to the webcast here… [Read more…] about Strata-gee Editor Ted Green is Guest Panelist on AVWeek

Filed Under: News Tagged With: AV Nation, AV Week, AVNation, AVWeek, Ted Green, Tim Albright

Content Marketing – The Most Powerful Marketing Tool You’re Not Using

January 22, 2015 by Ted Leave a Comment

From The Stratecon Group

Stratecon logoMarketing as we know it has changed dramatically over the last ten, even five years. Many new tools have emerged – most right at your fingertips. And yet…from what we’ve seen…most TECH companies have ignored these trends and continue to plod along with their traditional, increasingly less effective, old-school marketing methods. We explore the most powerful of these new tools – content marketing – and give you some insight into how you can take advantage of it to drive your results.

Learn more about Content Marketing… [Read more…] about Content Marketing – The Most Powerful Marketing Tool You’re Not Using

Filed Under: Marketing, Strategy Tagged With: content marketing, interruption marketing, strategy, Ted Green, The Stratecon Group

3 Steps to Building a Smarter Strategy

December 17, 2014 by Ted Leave a Comment

From our sister website – The Stratecon Group

Stratecon logoAs you likely know, the tag line for The Stratecon Group is Strategic Concepts in Marketing. Strategy is a big part of what we do. In fact, if you were to view Stratecon founder Ted Green’s LinkedIn profile, you would see that 2 of the top 5 endorsements are for strategy (#1 Marketing Strategy and #4 Strategy). Because of that, at cocktail parties…at the grocery store…on tradeshow floors…I am often asked how a company can come up with a great strategy.

See more on the key steps towards a stronger strategy… [Read more…] about 3 Steps to Building a Smarter Strategy

Filed Under: Management, Strategy Tagged With: Stratecon, Ted Green, The Stratecon Group

A Subscriber Phone Call: ‘You’re Compromising Your Credibility’

October 16, 2013 by Ted 10 Comments

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It was a very uncomfortable phone call. The caller? A longtime subscriber to Strata-gee.com’s newsletter, who is also a fairly well-known industry personality. He was passionate. He was adamant. He was fired-up. We had blown it – he told editor Ted Green – and in so doing, had called our very credibility into question.

How had we blown it? See more below… [Read more…] about A Subscriber Phone Call: ‘You’re Compromising Your Credibility’

Filed Under: General Topics Tagged With: Strata-gee SYNCH, strata-GEE.com, Ted Green

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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