Dolby Labs set up a special demonstration room to give the industry press and, eventually, show attendees an opportunity to experience Dolby Atmos surround sound. The demo room was probably about as close to ideal as you can get on a noisy trade show floor. And the demo included new, special effects laden sound-fests.
This past June at CE Week in New York City, Onkyo was one of two manufacturers (the other being Pioneer…now part of Onkyo) who were the first in the industry to announce new Atmos-enabled AV receivers. Atmos, Dolby Labs’ latest surround sound technology that adds innovations such as “height” speakers and sound “objects,” promises to deliver to consumers an all-new, in-home entertainment experience.
But not only did Onkyo succeed in being one of the first manufacturers to introduce the technology to the market in yet-to-be-delivered new products – it went one step further and announced that it would offer owners of certain existing Onkyo A/V receiver models the ability to upgrade to Atmos (Atmos-upgradable models) through a firmware upgrade by the end of the third quarter.
Today, Onkyo announced that they will deliver on their Atmos upgrade promise… [Read more…] about Onkyo Promised and Now Delivers True Atmos Performance on Select Existing AVR Models
One of the bigger stories in our industry is Dolby Labs introduction of a new surround sound system they call Dolby Atmos. Launched at CE Week in New York City this past June, Atmos has already attracted a number of predominantly electronics manufacturers supporting the system in their latest models. Now the selection of Atmos products expands with new product introductions by both Triad Speakers and Atlantic Technology.
See the new Atmos speakers from Triad and Atlantic Technology, two specialty companies… [Read more…] about Atmos Atmosphere Expands with New Speakers from Triad Speakers & Atlantic Technology
My Take After a Dolby-Controlled Demo of
Both Commercial and Home Atmos Versions
Case in point: Dolby Atmos, now being touted as the Next Big Thing in surround sound technology. [See A Deeper Dive into Dolby Atmos and Atmos Attacks at CE Week] The two most definable points that are said to differentiate Atmos from earlier surround formats (height information and “sound objects”) are, in reality, surprisingly mature approaches to multi-dimensional sound reproduction.
But height may not be as important as you (or Dolby) may think… [Read more…] about Dolby Atmos – Take Two
You’d certainly think the former after prowling the aisles at the just-concluded CE Week in NYC. Both Onkyo and Pioneer showed prototype Atmos-enabled A/V receivers (complete with demonstrations under what must be called “challenging” conditions) while Yamaha, Denon, Marantz, and Integra all indicate they’ll be ready with an array of products in late Q3 or early Q4 this year. But will Paul Klipsch be proven prophetic once again, even if posthumously? That remains to be seen.
The Thinking Behind Atmos…
One of the big themes at CE Week 2014 was the unofficial official rollout of Dolby’s latest surround sound technology – Atmos. Both Onkyo and Pioneer intro’d, displayed, and demo’d Atmos systems. However, since both companies showed prototypes, what we heard was only an approximation of what the final production units should sound like.
We participated in demos of, and closely listened to, BOTH the Onkyo and the Pioneer Atmos systems.