Strategy in TECH...
It has been quite the roller coaster ride for housing – first dropping a COVID-driven, eye-popping 30.2% in April to just a 934,000 unit seasonally adjusted annual rate. Then gradually rebounding in May and June…leading to a record 22.6% increase in July.
Now we see a bit of a pause in August, with overall housing starts declining 5.1% to a rate of 1,416,000 units, down from the revised rate of 1,492,000 in July.
In new data from the U.S. Census Bureau and the U.S. Department of Housing and Urban Development, the readings appear split with housing starts showing increases while new home sales declined. Housing, a prime component of the overall U.S. GDP has been in a bit of a swell over the last couple of months, driven largely by low interest rates stimulating demand for homes.
As the economy continues to show more signs of a slowdown, we can’t help but notice increasing volatility in the month-to-month readings of various statistics. The latest government data on housing construction starts is a great example of this. After a big jump in August, starts dropped in September by 9.4% – a larger than normal amount – from the revised rate in August.
Indianapolis, IN-based CEDIA announced this week that it will build a new headquarters building in the neighboring town of Fishers, IN, after “more than 18 months of research, financial analyses, and due diligence.” This new “global headquarters” is the “best solution” as determined by the “CEDIA Board.” The announcement projected the project will cost $13.7 million.
The National Association of Home Builders has completed a comprehensive survey of home builders to learn what features home buyers are asking for in homes being built today. The survey, which the association conducts every year, showed a huge shift in priorities this year and reflects a fundamental shift in consumer preferences – a shift that will also impact the custom integration industry.
The Associated Builders and Contractors, Inc., (ABC) a builders trade association, held their third annual Mid-Year Construction Forecast presentation this week…inviting economists from three industry-related associations to present their outlook on the construction industry. This year, the invited economists included Kermit Baker (American Institute of Architects, AIA), David Crowe (National Association of Home Builders, NAHB), and their own Anirban Basu (ABC).
The economists this year were, overall, cautiously optimistic – with a heavy emphasis on caution.
<April 25, 2012> The National Association of Home Builders (NAHB) held their annual Spring Construction Forecast webinar for members of the press today, and the organization’s forecasts were decidedly – if cautiously – optimistic. Forecasting rebounding growth in several important categories, the NAHB is clearly suggesting that better days are ahead. [Read more…] about For the First Time in Years, Residential Construction Forecast is Optimistic; But Cautiously So
