Strategy in TECH...
For the last two days or so, I have been diligently attempting to find out what is going on at Masimo as the company’s main website – Masimo.com – has been down for at least the last 2½ days (as of the time of this writing on mid-day Thursday)! The only thing visitors find when they navigate to the site is the “be back shortly” message shown above, along with a Masimo logo above it.
I can hardly believe I’m saying this, but thanks to Strata-gee’s amazing readers, both long time subscribers and many, many new converts, Strata-gee had its biggest year ever in 2020! The data are clear and unequivocal, pageviews this year were not only greater than last year…they exceeded it by a margin far greater than I could have ever dreamed possible! And that’s just one example of surprisingly positive stats in Strata-gee’s 2020 results in the wake of a branding and web presence overhaul.
No…that headline is not a question. It is a suggestion. So let me explain what I’m talking about. There are many ways I try to determine which stories that Strata-gee readers like. One tool, widely used in social media, as well as on other digital properties, is the ‘like’ button. So let me tell you about Strata-gee’s trial ‘Like’ button.
What’s new at Strata-gee.com? In a word…EVERYTHING! I’m so excited to introduce you to the all-new design for Strata-gee.com. After several years working with the old layout…which served me well for a very long time, I’m incredibly buzzed to launch this new version.
Seattle, WA-based AudioControl announced this week that it has completely redesigned its website seen at www.audiocontrol.com. Much more than just a new color scheme or updated fonts – AudioControl rebuilt the entire site from the ground up with all new graphics, navigation, and in-depth information.
By now, most of us in the TECH industry have launched websites to represent our businesses online. However, it can be hard to know just how your website measures up as compared to other small business websites – all vying for attention of the web “surfers.”
Now, a new and pretty comprehensive study of more than 6,000 small business websites has been released – and the results provide a benchmark against which you can see how your web marketing efforts measure up.
3vNet – formerly Colorado vNet – has launched an all-new website putting a fresh face on the newly independent company’s Internet presence. The company, once part of Russound and with which it had an often troubled relationship, was purchased from Russound by its Vice President of Sales and Marketing, Mike Anderson in April of this year. [Read more…] about 3vNet Puts on a Fresh Face – Launches New Website
