Strategy in TECH...
Of all the success stories of the ‘70s high end audio boom, none was more unlikely than that of Audio Research Corporation (ARC). Based in Minnesota’s Twin Cities, historically a fly-over region for hi-fi, led by a balding, bearlike founder, and offering electronics based around vacuum tubes – considered obsolete for a decade – ARC somehow survived and thrived.
My parents were newlyweds at the outbreak of World War II. As the war progressed, Dad became an officer in the Navy, and Mom worked as a newspaper ad copywriter (until “the boys” came home – but that’s a story for another time).
I grew up with their stories of the constant tension of that time, the uncertainty, the loneliness and despair, the shortages, the rationing, the periodic outbursts of anger and insanity— alongside acts of selflessness, kindness, and a strong sense of community.
Sound familiar?
