Strategy in TECH...
Sound United announced today that it has closed on its acquisition of Bowers & Wilkins (B&W), as expected. With this deal, B&W is rejoined with Classé – a high-end electronics manufacturer that itself was once part of B&W but then was acquired by Sound United back in Jaunuary 2018.
Just when you thought it was all over, Strata-gee has learned that a new suitor – Vista, CA-based Sound United – has emerged to make a bid to acquire Classé Audio from current owner B&W Group. Classé was shut down by B&W on October 6th, as we reported at the time. However, because the company was still sitting on a relatively significant level of inventory – and was considering producing an additional small run of certain models to balance out their inventory to facilitate liquidation – B&W executives often maintained it was still in business.
When deals with three previously interested parties failed to come to fruition, B&W made the decision to close Classé’s Montreal headquarters, dismiss all Classé staff, and turned over service and support functions to B&W facilities.
Multiple sources are telling us that on Friday, October 6th, the Montreal headquarters of Classé will close their doors for the last time and all remaining employees will be let go. This includes the dismissal of Classé President Dave Nauber, who has been with the company since 2002. Classé is part of the B&W Group, which itself is going through a major restructuring in the wake of the dismissal of President Doug Henderson as we reported to you back in July.
The mysterious circumstances enveloping high-end electronics manufacturer Classé, part of the B&W Group, that we first reported on last week appear to be continuing. There has been a new development – a new communication about the matter to Classé dealers by owner B&W Group. But imprecise wording – perhaps done intentionally – only serves to keep the situation unclear…and dealers debating…
Less than a week after we reported that B&W Group President Doug Henderson had been summarily dismissed from the company he has been a key executive at for more than a decade, the rumor mill has fired up again with word that Classé has been closed down. Classé, like B&W Loudspeakers, is owned and distributed by B&W Group Ltd., a company recently acquired by EVA Automation. Multiple sources are suggesting that EVA owner Gideon Yu has decided to cease operations at the high end manufacturer of audio electronics.
