Strategy in TECH...
Sometimes the best ideas are the simplest. When I ask business owners and executives to tell me why they started their business, you’d be surprised at the mushy gobbledy-gook I’m often offered in response. So when strata-GEE.com readers at the CEDIA Expo pointed me in the direction of the Energy Squad booth – I was skeptical. Was this another tech head playing with toys who’ll be here-today and gone-tomorrow?
Wednesday, the day before the 2012 CEDIA Expo opens its show floor, is both the day many integrators come to the convention center to take educational classes – and also the press comes for a day full of press conferences.
I approached the event this year with a high level of anticipation, as our strata-GEE.com CEDIA survey suggested that attendance might be better than originally anticipated. As I approached the convention center, I was surprised by the lack of activity around the outside of the hall. Then a CEDIA hotel shuttle bus showed up and – suddenly – we had a fair amount of activity.
