Strategy in TECH...
The Conference Board announced on Tuesday that consumer confidence in June, as measured by their Consumer Confidence Index, a key indicator of the state of mind of the U.S. consumer, has dropped to a reading of 98.7. This is the first time that the Index has been under its 100 reference level since a post-2020 pandemic recovery. Generally, a reading under 100 indicates a pessimistic consumer likely to cut back on spending.
This is the lowest reading for consumer confidence since February 2021.
Data released on Friday by the U.S. Census Bureau and the U.S. Department of Housing and Urban Development showed that sales of newly constructed homes actually increased in May. At the same time, the National Association of Realtors released new data on pending home sales which also showed a surprise jump in contracts in May.
What’s going on? Is the housing market mounting a comeback?
A new report by the U.S. Census Bureau and the U.S. Department of Housing and Urban Development notes that residential housing construction starts (housing starts) has taken a pretty severe downturn in May with overall starts sliding fully -14.4%. This is yet another indicator of the slowing growth in the housing market, as rising mortgage rates, overall inflation, and high housing prices begin to cool the once red-hot housing market.
Things are changing in the economy faster now, causing a dramatic uptick in economic anxiety. The fuse was lit last Friday when the latest government data showed that inflation increased to 8.6% in May compared to last year. The reading on inflation had been widely expected by most economists to drop a point or two from the 8.3% rate of inflation reported in April. The news sent Wall Street into a tailspin as traders interpreted the increase in inflation as a heightened risk of recession.
Almost weekly now, we are regularly seeing new data showing the dramatic slowdown of the housing market. A case in point is the latest data from the Mortgage Bankers Association which tracks the weekly demand for mortgages for both home purchases and for refinancing. The Association reported that its index hit its lowest level in demand for mortgages in 22-years.
Sales of newly constructed homes virtually collapsed in April in a double-digit decline that surprised economists and added to the growing evidence that the housing market is entering a downturn. This downturn in housing adds to growing concerns of a recession, as it comes on the heels of the tech industry decline, and new retailer warnings of slackening demand and supply chain driven cost increases.
In yet another sign of a slowing economy, April residential housing construction starts declined for the second straight month in a row. At the same time, the Housing Market Index, a key gauge of homebuilder confidence, collapsed in May.
I’ve put together a compendium of data that emerged this week that continues to point to the reality of a slowing economy. The picture gets clearer as more economic measures, including non-traditional measures like the Fluffy Puppy Indicator and home foreclosures reinforce the thinking of economists that more drastic action by the Fed to get inflation under control may lead us into the “R” word…recession.
Ever since supply chain shortages hit many industries, particularly in relation to the availability of integrated circuits or chips, there has been a massive scramble to increase capacity and to build new chip fabricating facilities (fabs) or factories. There has been a series of announcements from huge companies like Intel, Taiwan Semiconductor Manufacturing Co. (TSMC), Samsung, and others launching massive multi-billion projects to add more chip production facilities.
There’s just one problem…the equipment they need to build these facilities are themselves delayed.
A new analysis that correlates consumer confidence by income level has produced a shocking red flag for any business that offers goods and services to the luxury customer – as do many custom integrators. Fire up your sensors and watch closely to see if clients in your market are subject to this alarming trend.
